Bloom is now Rainbrand

(Brand guidelines) // Social media

Discord brand
guidelines

Discord’s logo, colors, fonts, voice, and dos and don’ts, from the Brand Skill Rainbrand built from discord.com.

Download the Brand Skill

About Discord

Discord is a social platform for talking, playing, and spending time with friends and communities through voice, video, and text. Its visual world pairs a dark, vivid interface with expressive characters, playful 3D objects, and clear product imagery; its voice is welcoming, conversational, and energetic.

Use Discord’s own logo or its standalone Clyde symbol as the brand identity. Choose the white, black or Blurple version that stays distinct against its background. Do not treat a favicon, interface icon, campaign image, banner, product screenshot, or partner mark as a logo.

Discord colors

  • Blurple

    Signature brand color

    HEX
    RGB

  • Light Blurple

    Light brand tint

    HEX
    RGB

  • Black

    Logo and text on light backgrounds

    HEX
    RGB

  • White

    Logo and text on Blurple and dark backgrounds

    HEX
    RGB

Discord fonts

  • ABC Ginto Nord

    Display heading · 700

  • ABC Ginto

    Secondary heading · 400, Body · 400

  • gg sans

    Utility and link · 400

Font names only. The Brand Skill download doesn’t include font files.

Discord’s voice

Write like a friendly, confident host: lead with what people can do together, explain benefits plainly, and keep the energy light without making every sentence a joke. Speak directly to the reader and use familiar language. Make technical or safety information clear, respectful, and reassuring.

  • “Customize your own space to talk, play, and hang out”
  • “Easily hop in and out of voice or text chats without having to call or invite anyone”
  • “Privacy is an essential part of feeling safe”
  • “We work to center youth voices in our product design and policies”

Dos and don’ts

Do

  • Lead with friends, shared interests, and the social moment; make the product feel open and easy to join.
  • Use direct, conversational language, active phrasing, and a little playful personality.
  • Pair high-contrast typography with expressive characters, objects, and product imagery.
  • Present product screens as clear, authentic views of Discord’s own experience.

Don’t

  • Don’t make the brand sound distant, formal, or needlessly technical when a plain explanation will do.
  • Don’t let decorative elements compete with the message or obscure product details.
  • Don’t set the logo or Clyde on a background where it loses contrast; switch to the white, black or Blurple version that reads clearly.

Discord imagery

241 images from discord.com, in 3 files of the Brand Skill. Each file starts with its guidance, then shows the images it refers to.

Brand World

104 images

Discord’s visual world is lively, friendly, and character-led. It mixes expressive mascots and people with playful 3D objects, floating shapes, stars, and atmospheric backgrounds. Let imagery convey the feeling of friends gathering, playing, and sharing a moment; balance energetic details with clear space for the message.

  • A flat, geometric vector illustration of a young woman with a brown complexion standing in a relaxed pose with her legs crossed.
  • A vibrant purple computer monitor and smartphone display the Discord communication platform amidst a collection of 3D gaming accessories and characters.
  • A full-body stylized illustration of a lanky, spectacled male character wearing an oversized purple jacket over a lavender hoodie featuring the Discord logo.
  • A 3D character illustration of a blue, pig-like mascot with a large rectangular head and small black bead eyes.
  • A 3D-rendered, friendly robot waves with its left hand, featuring a large pink monitor-style head and a golden faceted body.
  • A vibrant digital illustration of a woman with her hair in a high bun, wearing pink and blue headphones and an oversized bubblegum pink bomber jacket.
  • A 3D character illustration of a cheerful young woman winking and flashing a peace sign while wearing a tall, purple wizard hat.
  • A minimalist, cartoon-style graphic of a periwinkle blue robot head with a blocky, rectangular design.
  • A minimalist, cornflower blue cartoon monkey head icon features thick, dark charcoal outlines and a flat graphic style.
  • A vibrant royal blue color field is defined by a soft, luminous glow in the upper-left corner.
  • A screenshot of a mobile chat interface titled #main-chat where users Loky and Wumpus exchange blue creature emojis and a laughing face.
  • A close-up product shot of a smartphone screen displaying a messaging interface over a vibrant pink and purple gradient background.
  • A soft-focus, 3D rendered egg sits angled to the right, featuring a white shell decorated with various sizes of mint green polka dots.
  • A vibrant digital screenshot of a video call or livestream interface, featuring a large panel of a smiling woman with auburn hair wearing glasses and gaming…
  • A solid, vibrant carnation pink graphic fills the entire frame.
  • This screenshot displays a live-streamed video game session set in a stylized desert landscape with a large shipwreck on the horizon.
  • A blurred, three-dimensional Discord logo, known as Clyde, is encased within a rounded hexagonal gem.
  • A 3D-rendered cardboard box with its bottom flaps splayed open, bathed in a vibrant gradient of purple and magenta lighting.
  • A vertical digital graphic features a soft color gradient transitioning from a vibrant cornflower blue at the top to a lighter, more ethereal sky blue at the…
  • A screenshot of a Discord-style interface labeled "The Crew" showing a voice chat session in the "vc-general" channel.
  • A single, out-of-focus cobalt blue gemstone icon featuring a stylized hexagonal cut.
  • The solid white Discord social media icon is shaped like a stylized gaming controller with two circular cut-outs for eyes.
  • A vibrant horizontal color gradient transitions smoothly from a soft, light lavender-pink on the left to a deep, saturated magenta on the right.
  • This screenshot illustrates a Discord member list with a hover interaction over the user 'Wumpus,' who is 'Playing Fortnite.' To the right, a detailed status…
  • A three-dimensional circular coin or token featuring the Discord logo in the center, angled toward the left.
  • A stylized, 3D rendered turnip or radish floats at an angle, featuring a smooth, round bulbous body in light lavender.
  • A flat, angular vector illustration of a person with dark hair in a bun wearing bright lime green headphones.
  • A low-poly 3D graphic of a character's lower body wearing vibrant pink and purple tracksuit pants with a white side stripe.
  • A vibrant digital illustration of two friends leaning into each other with joyful expressions.
  • A deep navy blue gradient background characterized by a soft, luminous glow emanating from the far right edge.
  • A vertical purple screenshot of a Discord video call interface labeled "The Lounge" features a grid of five active tiles.
  • A vibrant blue graphic element shaped as a rectangle with heavily rounded corners.
  • A large, vibrant green Xbox logo tile takes center stage against a deep blue gradient background.
  • A hazy, dreamlike 3D illustration of a frying pan angled diagonally.
  • Two pairs of diverse, stylized 2D characters stand in trendy, modern attire.
  • A stylized, white, cartoonish cloud graphic composed of overlapping circular and bulbous shapes.
  • A 3D render of a purple Wumpus character sitting down, featuring its signature pig-like snout, small black eyes, and a slight smirk.
  • A soft, vertical gradient transition that shifts from a saturated periwinkle blue at the top edge into a pale, near-white lavender across the center.
  • A 3D-rendered egg stands upright, featuring a light lavender shell textured with small pits and large, raised green polka dots.
  • A 3D-rendered crest shield floats at a slight angle, featuring a vibrant purple and blue frame with a neon-lit, glowing edge.
  • A vibrant 3D-style illustration of a thick, spiral-bound purple notebook viewed from a low angle as its pages fan open.
  • A stylized, vector illustration of a pitched triangular tent rendered in a nocturnal palette of vibrant purples, blues, and neon pink highlights.
  • A vibrant purple and blue isometric illustration features a wizard's pointed hat resting behind a thick tome with a shield emblem on its cover.
  • A futuristic, angular data tablet is shown at an isometric angle, featuring a vibrant cyberpunk palette of neon blue, pink, and lime green.
  • A vibrant 3D vector illustration of a modern condenser microphone angled slightly to the right on a circular desk stand.
  • A stylized, isometric 3D illustration of an open laptop in a vibrant vaporwave palette of cobalt blue, lavender, and neon pink.
  • A vibrant purple-and-blue stylized illustration features a diverse group of people and a large, robotic figure wearing a green beret seated around a circular…
  • A stylized, geometric illustration features two vibrant blue, glove-like hands cradling a large, faceted crystal heart.
  • A 3D isometric graphic of a heraldic shield featuring the Discord 'Clyde' logo at its center.
  • A 3D digital illustration of a tilted hourglass featuring glowing purple sand flowing from the top bulb to the bottom.
  • An isometric 3D illustration features a whimsical collection of items rendered in a vibrant purple, lavender, and blue palette.
  • A vibrant 3D-rendered megaphone angled upward toward the right, featuring the purple Discord logo embossed on its side.
  • A pair of glossy, 3D-rendered cartoon eyeballs gaze toward the left with wide pupils.
  • Two chunky, 3D-rendered speech bubbles in soft lavender and blue overlap at an angle.
  • A thick, purple 3D-styled grimoire or game manual features the Discord logo embossed on its cover and sits behind a glowing pink twenty-sided die.
  • A stylized, isometric 2D illustration of a futuristic data dashboard housed in a chunky, angular blue and purple frame.
  • A vibrant 3D stylized rendering of a fire extinguisher floating at a slight angle, featuring a matte periwinkle blue body accented with lime green bands.
  • A thick, three-dimensional gear icon is angled diagonally with a vibrant, neon aesthetic.
  • A vibrant 3D stylized horseshoe magnet glows with high-saturation neon purple and cool blue lighting.
  • A high-gloss, 3D-rendered rubber duck in vibrant periwinkle blue, illuminated by a strong pink neon light from the right side.
  • A 3D stylized war hammer floats at a dynamic angle, featuring a chunky blue stone head and a cylindrical wooden handle.
  • A vibrant 3D stylized spider graphic features a matte periwinkle body with bright magenta lighting accents on its left side.
  • A low-poly 3D render of a stylized robot named Clyde, featuring a retro computer monitor for a head and a small multi-colored body.
  • A fluid 3D abstract shape twists through space, featuring a matte, clay-like texture in a gradient of mint green, teal, and soft violet.
  • A 3D character with blue skin and a large, pig-like snout stands with one arm raised in a welcoming gesture.
  • A stylized, 3D rendered turnip or radish floats at an angle, featuring a smooth, bulbous body with subtle horizontal textures.
  • A stylized, matte-finish 3D trophy tilts dynamically to the left, featuring dark blue hexagonal gemstones embedded along its upper rim.
  • A soft vertical gradient transition from a deep navy blue at the bottom to a hazy, translucent white at the top.
  • A pair of thick-framed, square-lens sunglasses rendered in a vibrant 3D graphic style with a glowing neon aesthetic.
  • A stylized, vector illustration of a modern video game controller rendered in shades of lavender, indigo, and bright pink.
  • A blue, round character with a small green sprout on its head peeks out from behind a large, thick light-blue plaque.
  • A stylized, isometric graphic featuring a large, octagonal magnifying glass positioned over a document with a bar chart.
  • A stylized 2D game asset illustration of a broadsword embedded vertically in a large purple stone.
  • A stylized, low-poly 3D illustration of a closed blue treasure chest with a glowing pink broadsword leaning against it.
  • A pair of oversized, 3D-rendered googly eyes are tilted slightly to the side with bright blue irises and large black pupils.
  • A 3D render of the Discord Clyde logo, encased in a translucent, iridescent violet and deep blue crystalline hex-cube.
  • A vibrant 3D stylized power plug floats at an angle, featuring a deep purple body and metallic silver prongs.
  • A 3D-rendered magic wand features a soft, rounded green star at its tip, angled diagonally across the frame.
  • A stylized, 3D rendered video camera in shades of periwinkle and lilac, mounted on a lime green and white tripod.
  • A vibrant 3D stylized magic wand floats diagonally, featuring a rounded, five-pointed green star at its top.
  • A 3D graphic features two chunky, rounded purple speech bubbles floating at an angle.
  • A vibrant, low-poly 3D illustration of a closed indigo treasure chest with a glowing pink and purple broadsword leaning against its right side.
  • A low-poly 3D illustration of a robot head with a retro-futuristic aesthetic.
  • A 3D rendered, stylized egg tilted slightly to the left, featuring a pale lavender surface textured with fine pits and bumps.
  • A stylized 3D rendered coin in light lavender and soft pink, featuring the Discord logo embossed in purple on its face.
  • A 3D graphic of a stylized lightning bolt features a vibrant purple and neon pink color palette with smooth, rounded edges.
  • A 3D stylized purple pig character soars through the air wearing a metallic blue space helmet and white headphones.
  • A vibrant purple to violet gradient occupies the top half of the square frame, featuring a soft, rounded bottom edge.
  • A 3D stylized apple rendered in metallic shades of electric blue and vibrant purple hurtles through space with dynamic speed blurs trailing behind it.
  • A vibrant 3D stylized star character floats at an angle, featuring large, glossy black eyes that look upward and to the right.
  • A stylized, glowing 3D tornado graphic composed of thick, spiraling white bands that taper toward a narrow point at the bottom.
  • A vibrant 3D stylized battery icon streaks forward at a diagonal, its metallic purple and blue casing glowing with energy.
  • A vertical digital graphic featuring a smooth linear gradient.
  • A smooth vertical gradient transition moves from a saturated steel blue at the top down into a deep, shadowy midnight blue at the bottom.
  • A digital graphic featuring a soft vertical color transition.
  • A 3D glass potion bottle floats at a slight tilt, glowing with an internal cyan and neon green energy.
  • A 3D glossy key in vibrant purple and blue chrome appears to zoom through space at a diagonal angle, evidenced by blurred motion trails.
  • A 3D-styled, wavy checkered flag stands out with a vibrant color palette of metallic indigo and white.
  • A vibrant 3D stylized shipping crate in cobalt blue and neon teal appears to be flying through space with glowing light trails trailing behind it.
  • A soft, atmospheric color gradient transition that flows vertically from a vibrant neon magenta at the bottom to a muted lilac and finally into white at the…
  • A teal, 3D abstract fluid shape resembling a folded ribbon or a manta ray floats in isolation.
  • A soft, elongated horizontal grey shadow with diffuse, feathered edges that tapers into nothingness at both ends.
  • A single, three-dimensional abstract green graphic floats centered in the frame.
  • A white typographic logo featuring the text "ConnectSafely" in a clean, slab-serif font.

Editorial and Campaign Imagery

100 images

Discord’s editorial and campaign visuals range from bold, character-driven illustrations to polished 3D objects, atmospheric scenes, and product-led compositions. Match the visual treatment to the story: playful for community and feature moments, clear and informative for engineering or safety topics. Use Discord’s own artwork and product imagery as the focus.

  • A screenshot of the Discord server discovery page for Dead by Daylight, featuring a dark, atmospheric horror theme with blue and black tones.
  • A vertical stack of colorful, 3D street signs centers this digital graphic against a soft purple background with a white crescent moon.
  • A 3D digital illustration featuring a boxy, yellow and purple robot named Clyde with pixelated yellow eyes and a smiling expression.
  • A vibrant digital illustration of a bubbling black cauldron filled with glowing green liquid, centered atop a radiant purple pentagram on a dark wooden floor.
  • A vertical stack of colorful road signs centered against a pale lavender sky with a crescent moon.
  • Three translucent, glowing purple resin hexagons containing white 3D Discord logos float in a dark void.
  • A 3D-rendered scene featuring Wumpus, a purple, rounded character, peeking through a wooden doorway into a dark room filled with colorful confetti.
  • The white Discord logo and wordmark are centered on a deep blue gradient background that brightens toward the bottom.
  • A futuristic 3D digital dashboard floats in the center of a dark purple void, surrounded by floating gaming-themed icons like a rubber ducky, a pink…
  • A 3D graphic features Wumpus, the purple pig-like character wearing a white quilted shirt and a green leaf on its head, jumping through a side-scrolling…
  • A vertical stack of colorful 3D road signs stands against a bright, clear blue sky featuring a crescent moon.
  • A 3D stylized Discord shield icon centered in a deep blue space, surrounded by a purple notification bell, a pink heart, and a white cat-like robotic…
  • A central white Discord logo is surrounded by floating 3D gaming and community icons against a dark gradient background.
  • A vibrant digital banner features three app-like icons for 'STEAL A BRAINROT', 'BROOKHAVEN', and 'GROW A GARDEN' arranged in a triangle on a dark navy…
  • A whimsical 3D digital illustration features Wumpus, a purple pig-like character, celebrating a birthday inside a space station.
  • The bold white text 'Discord NITRO' dominates a vibrant purple gradient background, featuring a 3D animated pig character dressed as a space traveler in the…
  • A 3D stylized illustration features Wumpus jumping across a path of black tiles against a vibrant pink gradient background.
  • A 3D character illustration of a small, blocky yellow and grey robot named CLYDE holding up a yellow warning sign with a blue exclamation point.
  • A line of six stylized, 3D-rendered flathead screwdrivers alternate in orientation against a vibrant pink-to-white gradient background.
  • A massive, ancient-looking dragon with mossy green scales and glowing yellow eyes looms over a bright blue landscape in this stylized fantasy illustration.
  • A vertical stack of glossy 3D road signs is centered on a light lavender field with a crescent moon and white camera framing icons.
  • A series of nine identical 3D stylized purple turnips and one purple-toned pickaxe are arranged in two horizontal rows against a vibrant green gradient…
  • A repeating pattern of light blue cartoon shields floats across a vibrant blue-to-purple gradient background.
  • A vibrant repeating pattern of cartoon frog heads floats across a bright yellow to pink gradient background.
  • A retro-future digital landscape features the word 'CHECKPOINT' in a glowing mint-green block font, centered above a smaller Discord logo.
  • A playful 3D render features a purple, pig-like Wumpus character with a green sprout on its head, wearing a white quilted jacket.
  • A vertical stack of colorful 3D road signs is centered against a soft lavender background with a pale crescent moon.
  • A 3D-rendered, round mouse character floating against a dark purple and pink gradient background.
  • A vibrant 2D illustration displays a split-screen contrast of 'cute' and 'scary' Halloween motifs using Discord avatar frames.
  • A vibrant retro-gaming-inspired banner features the chunky, pink pixelated text "STAFF PICKS" layered over a colorful collage.
  • A digital illustration features a central laptop connected to a gaming headset and controller via a series of blue concentric arches topped with a padlock icon.
  • A wide 3D digital graphic features iridescent, multi-faceted crystalline gems floating in a deep navy cosmic space.
  • Two oversized, noodle-limbed blue characters with tiny facial features and green sprout hats dance across a vibrant purple and blue gradient background.
  • A charming, purple-toned digital illustration of Wumpus smiling behind a cafe counter with a pastry display and an espresso machine.
  • A vibrant banner featuring the text "STAFF PICKS" in oversized pink and black pixelated letters set against a green and blue pixelated backdrop.
  • A vibrant purple-themed graphic displays various Discord profile elements floating above a glowing pedestal.
  • A vibrant 3D illustration features a purple cartoon pig character framed by a circular splash of water, strawberries, blueberries, and orange slices.
  • A 3D purple Wumpus character with a green sprout on its head stands next to a simplified Discord interface.
  • Bold white text reading "QUESTS" dominates the center of this horizontal graphic, set against a dark navy blue gradient background.
  • A vibrant, isometric 3D illustration depicts a sprawling video game world built from colorful blocks and pixel art.
  • Vibrant pink pixel-art lettering reading "STAFF PICKS" dominates this retro gaming-themed graphic set against a deep blue background.
  • A vibrant 2D digital illustration features glowing floating profile cards for 'Wumpus' and 'Phibi' against a dark blue, stylized user interface background.
  • A glossy 3D rendered coin floats at an angle, featuring the Discord logo embossed in vibrant purple on its face.
  • A 3D-rendered crest shield floats at an angle, featuring the blue Discord 'Clyde' logo embossed on its face.
  • A stylized, 3D rendered war hammer floats at a diagonal angle, featuring a chunky, low-poly design with vibrant blue and neon purple lighting.
  • A wide digital graphic for Discord titled 'POLICY & SAFETY' in bold, light mint green text against a dark emerald gradient background.
  • A row of six black UI toggle switches containing white checkmarks and 'X' icons float against a vibrant lime-green to teal gradient background.
  • A vibrant 2D illustration features an open blue book with a large yellow warning triangle on its flipping left page.
  • A vibrant 2D illustration featuring an open, thick blue book in the center containing a yellow smiling face and a blue thumbs-up icon.
  • A vibrant 2D illustration of an open, blue-bound guide book against a bright yellow background punctuated by colorful four-pointed stars.
  • A vibrant 2D illustration features three stylized characters huddled together against a solid yellow background with sparkling four-pointed stars.
  • A vibrant 2D illustration features several open books with blank white pages floating against a sky-blue gradient background.
  • A vibrant flat illustration featuring a cluster of open blue books with white pages floating against a warm yellow-to-orange gradient background.
  • A vibrant pink graphic banner features a collection of stylized icons representing negative themes in a flat, cartoonish style.
  • A stylized vector illustration features an open blue book center stage with a large yellow warning triangle on its left page.
  • A 3D-style vector illustration of a magnifying glass featuring a glossy blue lens and a decorative, segmented handle in shades of deep indigo and cyan.
  • A vibrant blue safety cone is rendered in a stylized, vector illustration style with sharp highlights and neon pink edge lighting.
  • A glossy, three-quarter view 3D illustration of a vibrant purple and blue shield.
  • A whimsical 2D illustration features a cluster of open, cobalt blue books floating across a vibrant light blue gradient background.
  • A light blue, stylized 3D hammer icon floats diagonally over a dark silhouette on a grainy violet-to-blue gradient background.
  • A blue pickleball paddle featuring a cartoon eye graphic and the text "DISCORD'S TEEN CHARTER IS KINDA A BIG DILL!" floats at the center of a dynamic, 3D…
  • A white Discord logo sits at the center of a deep blue gradient background featuring a faint grid pattern.
  • A bright yellow magnifying glass with a pink handle zooms in on a blue shield featuring the Discord controller logo.
  • A dark, atmospheric digital composition displays a mosaic of floating video game quest cards tilted in 3D space under a deep indigo haze.
  • A 3D-rendered lilac trophy cup floats at a slight angle, adorned with deep purple hexagonal gemstones around its rim.
  • A dark, semi-transparent Discord interface overlay features a 'Promoted' quest card for the game 'Fated Colossus.' The card's background shows a silhouette…
  • A dark mode Discord interface screenshot features a prominent 'Quest 65% complete' pop-up notification for the game Fated Colossus.
  • A screenshot of a Discord reward modal overlaying a dark chat interface, featuring a 'Fated Colossus Avatar Decoration' with a purple witch hat on a black orb.
  • A vector illustration of a stylized mallet-style hammer, angled diagonally.
  • A repeating pattern of blue shields, each featuring the black Discord logo in the center, floats against a vibrant blue and purple gradient background.
  • A digital graphic features three blue circular and rounded-square icons arranged horizontally against a dark blue gridded background with small teal and…
  • A 3D stylized robot with a bulky, grey monitor-head and a yellow, low-poly body holds up a yellow diamond-shaped warning sign featuring a blue exclamation…
  • A vibrant yellow banner features a central stylized open book showing a yellow caution triangle on one page and colorful UI blocks on the other.
  • A light blue graphic shield featuring the black Discord logo at its center is the primary focus of this digital illustration.
  • A white Discord logo glows in the center of a blue background, emitting bright, stylized light rays and white sparkles.
  • A close-up portrait shows a man with wavy brown hair and a short beard smiling broadly against a bokeh background of yellow and orange autumn leaves.
  • The bold white word "FRAMES" anchors the left side of this digital graphic set against a soft, light blue background.
  • A digital graphic showcasing a mobile interface design for the Discord app, featuring a prominent notification bar for 'Wumpus' labeled 'Online' with a…
  • A vibrant, purple-gradient gaming banner features a large white 'P' logo at its center, surrounded by floating gaming peripherals and icons with a neon…
  • A 3D digital graphic features a blue, pig-like character wearing an astronaut suit and a green sprout on its head, floating in a dark purple space setting.
  • A vibrant 3D graphic features a blocky robot with a pink and orange screen-head displaying pixelated yellow eyes, floating in a deep blue, starlit digital…
  • A vibrant 2D platformer video game is displayed on a glowing white screen floating in a dark purple, starry space.
  • A vertical stack of glossy, snow-dusted signs stands centered against a soft pale blue sky with a faint crescent moon.
  • A vibrant digital illustration features a central white circular emblem containing four abstract shapes, surrounded by a dynamic vortex of hobby-related icons.
  • A glowing golden logo for 'THE VAULT' is centered against a massive, ancient stone circular portal that radiates a mystical yellow light.
  • A vibrant 3D graphic banner promotes 'amazon music Listening Party Activity on Discord' against a bright cyan background.
  • A vertical stack of road signs is centered against a clear light-blue sky featuring a crescent moon.
  • A vibrant purple smartphone displaying the white Discord logo sits at the center of a burst of pink and orange light against a deep navy background.
  • A vertical stack of colorful 3D-styled street signs sits centered on a soft lavender background with a crescent moon.
  • A vertical stack of colorful, metallic street signs against a soft pink background features a yellow triangular Discord logo sign at the top.
  • A vibrant 2D illustration features a stylized smartphone with the Discord logo set against a dramatic, burst of pink and orange light.
  • A vibrant, horizontal vector illustration featuring a pink bunny warrior and a sweating blue creature in a wizard hat running along a rainbow path.
  • A digital graphic of a messaging interface showing a cartoon dog alongside various stickers and text that reads "PLEASE DONT" and "NO." A large, stylized…
  • A cheerful blue Wumpus character sits at a laptop, surrounded by glowing stacks of gold coins on a vibrant purple-to-pink gradient background.
  • A split-screen graphic illustrates a Discord profile update on a grid-patterned purple background.
  • A digital graphic of a Discord user interface shows a dark-themed pop-up window with four selectable options, each featuring a different emoji: popcorn, a…
  • A vibrant 2D flat illustration features a central smartphone interface displaying a Discord voice message thread between users 'mac' and 'amanda'.
  • A light blue 3D pig head with pink goggles and a green leaf sprout hangs on a metal chain against a vibrant pink, halftone background.
  • A vibrant yellow capsule containing a pink blob character with wide, starry eyes and the number "3" floats against a purple and pink gradient sky.
  • A cheerful, light blue cartoon bird shouts through a white megaphone in this playful 2D graphic.

Product Imagery

37 images

Show Discord’s interface as an authentic product experience: real conversations, community spaces, settings, calls, and cross-device use. Keep interface details readable and let people, shared activities, and the product itself explain how Discord fits into everyday social play.

  • A dark-themed mobile application interface, likely Discord, is shown at an angle surrounded by floating, colorful circular and square icons.
  • A digital graphic overlaying a group video call interface onto a bedroom scene bathed in neon purple and blue light.
  • A 3D purple character with a green leaf hat and a white quilted jacket stands next to a large Discord interface.
  • A group of four stylized 3D mascot avatars are displayed in rectangular tiles against a dark purple background, mimicking a video call interface.
  • A digital graphic showcasing the integration between Riot Games and Discord through a stylized user interface.
  • A vibrant digital illustration centers a laptop connected to a gaming controller and headset by blue Wi-Fi-like arcs topped with a purple padlock icon.
  • A dark-themed Discord interface displays the Rust Game Shop, featuring the headline "BUY IT ON DISCORD.
  • A playful 3D graphic features two rows of toggle switches against a vibrant green gradient background.
  • A stylized, chunky purple smartphone with a combination vault dial on its screen floats against a blue gradient background.
  • A 3D green verified checkmark badge floats in the center of a digital workspace dedicated to game development and content creation.
  • A whimsical 3D digital illustration features stylized characters Wumpus and Clyde floating within circular portals against a dreamy, purple starlit sky.
  • A dark, stylized screenshot of a digital gifting interface featuring Marvel characters like Spider-Man and Magneto.
  • A dark-themed Discord UI screenshot showcases the 'Marvel Rivals Shop' with bold text stating 'BUY IT ON DISCORD.
  • A vibrant digital graphic features four 3D stylized avatars framed in circular profiles against a dark navy and black gradient.
  • An illustrative graphic centered on a Discord interface window where glowing white constellation lines form the brand's mascot logo against a starry night…
  • A vibrant collage of Discord-themed 3D assets and UI elements features a central 'Discord' logo against a dark background.
  • A split composition graphic against a dark blue background features a 3D purple Discord logo and chat interface on the left, and an in-game console view on…
  • A dark blue digital interface shows a chat log and a smartphone mockup featuring messages between users named Rose and Loky.
  • Four stylized 3D character avatars are displayed in floating rectangular frames against a dark navy gradient.
  • A wide horizontal banner features the 'KRUNKER STRIKE FRVR' game logo centered inside a solid black circle.
  • A first-person perspective screenshot of a low-poly, pixelated block-style shooter game featuring a black assault rifle with '38/38' ammo in the foreground.
  • A split-screen product shot displays the Discord interface across a desktop application and a mobile smartphone.
  • A 3D purple pig mascot in a white quilted puffer jacket gestures toward overlapping Discord interface screenshots for desktop and mobile.
  • A vertical screenshot of the Discord desktop interface featuring 'The Crew' server in dark mode.
  • A vertical UI screenshot depicts a mobile chat app in dark mode with a conversation in a '# general' channel.
  • A screenshot of the Discord interface overlaying a Minecraft game world.
  • A screenshot of the Discord desktop interface featuring a live stream of a stylized, 3D animated kitchen game titled "Feed Me Fuel." Inside the game window,…
  • A screenshot of the Discord desktop interface featuring the Quests tab in dark mode.
  • A vibrant, 2D vector illustration of a modern video game controller presented in shades of lavender and dark purple.
  • A flat, geometric illustration of two stylized hands performing a pinky swear.
  • Two 3D-style tabletop gaming miniatures are posed on circular bases in an isometric vector illustration.
  • A technical architecture diagram displays four lavender boxes labeled 'Request' with matching metadata like 'Channel ID: 123' and 'Bucket: 1' feeding into a…
  • A technical flowchart diagram depicts a data architecture using light purple boxes and a cylinder icon on a white background.
  • A thin, jagged blue line chart tracks fluctuating data across a dark gray background, featuring ten numbered white milestones along the horizontal axis.
  • A jagged, teal line graph tracks performance against a dark charcoal background.
  • A vertical color gradient transition that flows smoothly from a deep, saturated forest green on the left into a pale, desaturated mint or off-white on the…
  • A horizontal dark gray Xbox Game Pass logo.

Download Discord’s Brand Skill

A Brand Skill is a folder of brand guidance written for agents. Give it to Claude, ChatGPT, Cursor or another agent and ask it to follow Discord’s guidelines. It starts at SKILL.md, which points to the right file for each task.

It has the guidance, 255 images and the logos. The font files belong to Discord Inc, so they’re left out.

Download the Brand SkillZIP, 10.1 MB

discord-brand-skill/

├ SKILL.md

├ README.md

├ references/

│ ├ dos-and-donts.md

│ ├ color.md

│ ├ imagery-brand-world.md

│ ├ imagery-editorial.md

│ ├ logo.md

│ ├ typography.md

│ ├ voice.md

│ └ imagery-product.md

└ assets/

├ images/

└ logos/

Rainbrand’s Brand Agent built this Brand Skill from discord.com on 30 Oct 2026. It isn’t Discord’s official guide. Reviewed by Siddharth Borderwala, Founding Engineer at Rainbrand.

Discord and its logos are trademarks of Discord Inc. Rainbrand isn’t affiliated with or endorsed by Discord Inc.

Make one for
your brand.

Add Rainbrand to your agent and give it your website, brand guide or files. Rainbrand builds a Brand Skill like this one and keeps it up to date.

Get startedRead the docs

  1. Open the Rainbrand plugin and add it.

    Open Rainbrand plugin (opens in a new tab)

  2. Connect your Rainbrand account when asked. It works in ChatGPT and in Codex.

See all brands
The brand layer for agents

Rainbrand builds and maintains shared brand context for your agents and products

Get startedRead the docs (opens in a new tab)