(Brand guidelines) // Automotive
Rivian brand
guidelines
Rivian’s logo, colors, fonts, voice, and dos and don’ts, from the Brand Skill Rainbrand built from rivian.com.
Download the Brand Skill
- Rivian yellow#FFAC00
- Black#000000
- White#FFFFFF
- Near-black#151515
About Rivian
Rivian is an American electric-vehicle company focused on vehicles and technology that inspire exploration. Its brand brings together adventurous utility, thoughtful design, evolving software, and care for the natural world.
Rivian logo
- WordmarkDownloadSVG of RIVIAN wordmark in blackPNG of RIVIAN wordmark in black
Use the widely spaced RIVIAN wordmark as the primary logo, in black on light grounds or white on dark grounds. Keep it clear, intact, and distinct from photography, backgrounds, product imagery, and interface controls.
Rivian colors
Rivian yellow
Signature accent
HEXRGBBlack
Wordmark, text and primary surfaces
HEXRGBWhite
Backgrounds and text on dark surfaces
HEXRGBNear-black
Secondary dark surfaces
HEXRGBLight gray
Secondary light surfaces
HEXRGBDark gray
Secondary text
HEXRGB
Rivian fonts
Adventure
Headings · 600, Body · 400
Font names only. The Brand Skill download doesn’t include font files.
Rivian’s voice
Write with an optimistic, inviting confidence. Link electric-vehicle capability to real exploration and everyday utility; make technology feel approachable and human. Use vivid, plainspoken language rather than technical spectacle or generic sustainability claims.
- “Keep the world adventurous forever”
- “Designed to get out there”
- “Dynamic driving fun meets go-anywhere capability”
Dos and don’ts
Do
- Connect adventure to specific, tangible vehicle capabilities and experiences.
- Keep technology and charging language useful, direct, and easy to picture.
- Use warm, inclusive invitations to explore, learn, drive, and discover.
- Let design feel considered and capable, balancing elevated materials with practical utility.
Don’t
- Don’t reduce the brand to technical specifications or performance figures; connect those details to what people can do.
- Don’t make unsupported or absolute claims about range, charging speed, safety, or driver assistance. Preserve qualifications when making such claims.
- Don’t use fear, pressure, or jargon where a straightforward, welcoming explanation will do.
Rivian imagery
487 images from rivian.com, in 4 files of the Brand Skill. Each file starts with its guidance, then shows the images it refers to.
Spaces and people
50 imagesShow Rivian spaces as approachable places to explore vehicles, compare materials, ask questions, and meet the brand. People and teams belong naturally in the scene; keep the setting warm, open, and grounded in real places.
A close-up, low-angle photograph features the rear three-quarter view of a light gray Rivian R1S SUV towing a small wooden dory boat on a trailer. 
A white Rivian R1S SUV is parked on a city street at twilight, positioned in front of a warm, bustling residential cafe. 
A dark teal Rivian R1S SUV drives along a coastal highway at dusk, its distinctive vertical oval headlights and full-width light bar glowing bright white. 
A wide shot at dusk captures the South Coast theater, a white Spanish-style building with a marquee reading, 'Electric adventure is on the way. 
A toddler in green corduroy overalls and yellow rain boots stands on a concrete ledge, peering out of a large grid window into a sunny courtyard. 
A high-angle studio photograph features a blue Rivian R1S electric SUV parked on a polished concrete floor, equipped with a roof rack holding a white surfboard. 
A polished ochre surfboard rests horizontally on an wooden X-frame stand in the center of a minimalist surf shop. 
A cream-colored vintage theater marquee glows with warm light bulbs at dusk, displaying 'SOUTH COAST THEATER WELCOMES YOU BACK DEC 9' below the gold text… 
Glossy automotive paint samples in colors like red, yellow, and various blues are displayed on slanted wooden shelves within a light plywood cabinetry unit. 
A bright, modern coffee shop features a wall of wooden retail shelving stocked with red Equator Coffees bags and brewing accessories. 
A sun-drenched outdoor patio features a white brick cafe with a terracotta tiled roof and a distinctive yellow-peaked chimney. 
In a bright, modern electric vehicle showroom, two women interact at a wooden 'Choose your build' configuration station, which displays paint and material… 
A wide-angle, bright interior photograph of a modern vehicle service center with a stark white industrial ceiling and polished floors. 
A vibrant red wooden sign with the word "FOREVER" in large, light blue block letters stands over a group at a strawberry farm. 
A smiling family of four poses outdoors in a sun-drenched coastal landscape with rolling green hills in the background. 
A sunny outdoor selfie features a smiling man with salt-and-pepper hair and sunglasses in the foreground, flanked by three smiling young women and a woman. 
A smiling man and woman pose for a medium-shot outdoor portrait in front of a rocky waterfall. 
A smiling family of four huddles together for a candid portrait against the expansive, deep blue backdrop of Lake Tahoe and snow-capped mountains. 
A bald man in a grey polo shirt intently inspects the smooth, tan surface of a large-scale clay model, likely a vehicle prototype. 
A woman wearing a wide-brimmed light blue sun hat, dark sunglasses, and magenta tassel earrings smiles broadly for a selfie in an open-top vehicle. 
A close-up outdoor selfie of a smiling family of four, including two parents and two teenagers, standing in front of a historic ivy-covered stone university… 
A close-up outdoor portrait shows a smiling man and woman standing shoulder-to-shoulder in front of a thick, textured tree trunk. 
A man and a woman stand together outdoors at sunset, framed from the waist up against a wide body of water. 
A close-up outdoor photo features three South Asian women leaning in closely and smiling warmly for a portrait. 
A close-up lifestyle photograph of a laughing toddler sitting in front of a man wearing a brown trucker hat, sunglasses, and a quilted navy jacket while on a… 
A medium outdoor portrait features a man with light facial hair and a calm expression, wearing a cream-colored wide-brimmed straw hat with a black band. 
A dark gray Rivian R1S SUV drives along a paved desert highway against a backdrop of sun-drenched, jagged brown mountains. 
A man with dark curly hair and a beard smiles while using a yellow multimeter to test the internal wiring of a Rivian electric vehicle's front light bar. 
A light-colored Rivian R1T electric pickup truck kicks up dust in a wide desert landscape at dusk. 
A silver-painted SUV side body panel is the central focus, mounted on a grey wheeled metal rack within a clean industrial factory. 
A dark green Rivian R1S SUV sits parked on a wet asphalt surface with its rear liftgate open, framing a lush, rainy forest scene. 
A wide-angle photograph captures a Rivian service center with a clean, industrial aesthetic, featuring a plywood desk and a blue desk lamp in the foreground. 
A white Rivian electric delivery van drives along an asphalt road directly beneath a massive concrete highway interchange with multiple overpasses. 
A fleet of Rivian electric vehicles, including two white delivery vans, a silver SUV, and a dark green pickup truck, are parked in a staggered row outdoors. 
A woman with dark hair and a wide, friendly smile sits in the driver's seat of a white vehicle, looking out the open window toward a service attendant. 
A vertical UI screenshot of the Rivian Service app displayed within a black smartphone frame. 
A vertical UI screenshot of a mobile app's 'Appointments' screen framed within a black smartphone mockup. 
A screenshot of a mobile app displays an 'Appointment Summary' for a 'Mobile service appointment' on a smartphone interface. 
A close-up photograph focuses on the premium interior of a Rivian vehicle, highlighting the driver's perspective behind a black leather-wrapped steering… 
A man with a goatee and black baseball cap stands confidently in the open side door of a white Rivian service van. 
A red and a gray Rivian electric truck drive head-on through a thick, dramatic cloud of tan dust on a dirt path. 
A close-up photograph features a modern, pill-shaped car key fob resting in a wooden center console tray. 
A white Rivian R1S electric SUV sits angled in a bright, minimalist white studio with natural light streaming from high windows. 
The rear tailgate of a white Rivian R1T truck is shown in a tight, high-contrast studio shot. 
A man with a groomed beard and a tan t-shirt smiles while sitting in the driver's seat of a vehicle. 
A close-up vertical shot captures a person with wave and shark tattoos on their forearm reaching out to touch the front grill of a sage-green Rivian truck. 
A side-profile studio photograph of a silver Rivian R1S SUV with a contrasting black roof and dark tinted windows. 
A side-profile studio photograph of a white Rivian R1T electric pickup truck facing left. 
A side profile product shot of a Rivian R1S electric SUV in a clean Cocoon White finish. 
The 'Google Maps' logo is presented as a horizontal wordmark in a clean, sans-serif font.
Brand and campaign imagery
73 imagesRivian’s photography pairs vehicles and people with real landscapes, roads, charging stops, and welcoming places. Favor an authentic sense of movement, exploration, and human connection; use brand visuals and campaign imagery in their intended context.
An orange Rivian R1S SUV sits parked on a narrow asphalt road, framed by lush green forest foliage and a soft, misty background. 
A forest green Rivian R1S SUV sits on a dry, dirt ground, its distinct pill-shaped LED headlights and horizontal light bar glowing white against the warm… 
A dark blue pickup truck and a white SUV, both Rivian electric vehicles with their signature oval vertical headlights glowing, are parked side-by-side on a… 
A low-profile, elongated horizontal drop shadow stretches across the lower third of the frame. 
A profile view of a charcoal gray Rivian R1S SUV features a sleek, minimalist design with flush door handles and tinted windows. 
A soft, elongated horizontal drop shadow stretches across the bottom of the frame, suggesting a flat surface under bright overhead light. 
A side-profile studio shot of a white Rivian R1S SUV features its sleek, modern boxy design and flush door handles. 
A soft, diffused black drop shadow graphic stretched horizontally across the lower third of the frame. 
A profile view of a dark forest green Rivian R1T electric pickup truck features a sleek, modern design with flush door handles and a distinct Gear Tunnel door. 
A desolate, wide-angle photograph of an expansive snow-covered field under a pale blue, hazy sky. 
A dark grey Rivian R1S electric SUV is parked on a dirt path in a vast mountain landscape. 
A gold-toned award graphic shaped like a horizontal arrow pointing to the right, featuring bold black sans-serif typography. 
A low-angle exterior photograph captures a warm, brick-walled Rivian showroom at dusk with its glowing 'RIVIAN' sign prominently lit. 
A man in a tan cowboy hat and olive jacket sits with a smiling woman on the open tailgate of a red electric truck. 
A wide-angle photo captures a modern industrial lounge featuring an exposed ceiling and a large paper lantern light. 
A woman holding a young child stands in a brightly lit automotive showroom, looking at a large wall display promoting "410 mi range " and "Award-winning… 
A wide-angle photo captures a bright Rivian showroom featuring a red truck in the close-up foreground and a charcoal SUV with its driver-side door open… 
A wide-angle photo of a modern, sunlit retail space with high ceilings and black industrial track lighting. 
A blurred figure of a person moves quickly past a display of three large off-road tires in a modern showroom next to a bright red truck. 
A view through the windshield shows a man and woman inside a vehicle, looking down at a tablet or screen. 
An interior shot of an automotive design showroom features a light wood wall displaying various glossy car body panel samples in shades of blue, green, and… 
Two Black men laugh together in a bright automotive workshop, with a white truck featuring an open front trunk in the background. 
Two fuzzy, orange Sasquatch-like plush toys wearing teal headbands, red puffer vests, and teal pants stand inside a white plastic crate on a light plywood… 
A close-up shot from the back seat of a modern vehicle features a woman with dark hair driving while a man with light hair in the passenger seat turns to… 
A square-framed, serene photograph of a pale blue sky filled with wispy cirrus and altostratus clouds at sunset. 
A close-up photograph features a backlit black RIVIAN sign mounted on a tan, slatted building exterior during golden hour. 
A close-up, angled shot of a teal Rivian electric vehicle covered in rain droplets while plugged into a white and red Tesla Supercharger. 
A man and a woman walk their two dogs through a sunny parking lot toward a dark blue Rivian SUV plugged into a white and black EV charging station. 
A high-angle, close-up photo shows a person with long brown hair, wearing an olive green jacket and light blue jeans, holding a black electric vehicle… 
Two Rivian vehicles, an SUV and a pickup truck with distinctive oval headlights, sit atop a vast sand dune under an expansive sunset sky. 
A toddler in a navy blue fleece hoodie with red trim kicks up their legs while sitting in a rear-facing infant car seat. 
Two young girls play with stuffed animal toys in the back seat of a modern vehicle with a large panoramic glass roof that reveals city skyscrapers. 
Two smiling Black girls sit in the back seat of a modern vehicle, looking up through an expansive panoramic glass sunroof. 
A joyful young girl with dark wavy hair and a gap-toothed smile leans out of a dark SUV's open window, peering through black binoculars. 
A smiling young girl with freckles and a curious toddler lean out of the rear window of a dark gray Rivian electric truck. 
A white Rivian R1S electric SUV drives along a winding mountain road, its distinctive stadium-shaped LED headlights illuminated. 
A high-angle aerial photograph features rows of dark gray and one white Rivian electric delivery vans parked under a modern white canopy topped with solar… 
A dark grey Rivian R1T electric pickup truck is parked and charging at a white and green lit charging station. 
A close-up photograph focuses on a person's hands gripping a black leather steering wheel with a gold diamond logo at the center. 
A vibrant orange SUV travels along a winding, two-lane road sandwiched between a vast turquoise lake and a dense, evergreen forest. 
A family of four stands on a gravel path in a lush, green forest, with a dark green Rivian SUV parked behind them. 
A long perspective shot down a bright vehicle assembly line shows a row of olive green electric pickup trucks in various stages of completion. 
A high-angle aerial site plan illustration shows a proposed industrial campus integrated into a lush landscape of green fields and blue ponds. 
A high-angle aerial photograph captures the modern Rivian building in Atlanta during a golden hour sunset, featuring tiered outdoor terraces and dark-paneled… 
A close-up profile of a silver Rivian electric vehicle's front wheel and fender highlights its unique five-spoke aerodynamic wheels. 
A woman sits in a sleek, modern office booth with tan and blue walls, working on a tablet at a light wood table. 
A man in a tan polo works on a tall wire rack filled with computer hardware and tangled cables, his profile facing left as he adjusts a mounted Sceptre monitor. 
A vibrant wide-angle photograph captures a diverse group of professionals working in an industrial-modern open-concept office. 
A white Rivian electric pickup truck kicks up a massive, billowing trail of golden dust as it speeds across a flat desert landscape. 
A close-up, angled rear view of a teal electric truck dominates the right foreground, its red light bar and metallic logo gleaming under daylight. 
A woman with dark wavy hair sits on a modern brown sofa with a light plywood base, focused on reading a large open book. 
A striking industrial-style office lounge features a ceiling of exposed black and red pipes against raw concrete. 
A close-up driver’s perspective photo captures the high-tech interior of a modern vehicle with a diamond-shaped emblem on the steering wheel. 
A cinematic, low-light photograph captures the moody reflection of a person in a car's rearview mirror at night. 
A wide-angle, high-altitude landscape photo features a white pickup truck dwarfed by a vast desert expanse. 
A high-angle aerial photograph captures two white pickup trucks traveling down a long, straight dirt road, kicking up a trail of dust. 
A silver electric pickup truck with its tailgate open sits on a high dirt ridge overlooking a wide bay and distant snow-capped mountains. 
A woman in a dark gray Rapha cycling jersey and maroon leggings stands in a redwood forest, reaching into the illuminated front trunk of a dark vehicle. 
A white Rivian R1S SUV is custom-outfitted as a modern Ecto-1, featuring the iconic Ghostbusters logo on the door and complex gadgetry mounted on the roof rack. 
A first-person point-of-view photo features a person's hand holding a bright orange smartphone showing a lock screen with a home security notification of two… 
The distinctive glowing white light signature of a Rivian vehicle emerges from total darkness. 
A close-up interior photograph focusing on a large, landscape-oriented digital infotainment screen in a Rivian vehicle. 
A dark green Rivian R1S SUV sits perched on a rocky overlook, with a lone person standing beside it, gazing out at a vast mountain lake. 
A woman in sunglasses and a blue button-down shirt smiles as she plugs a charging cable into the back of a dark blue Rivian electric vehicle. 
A deep plum-colored Rivian R1S electric SUV is parked on an asphalt roadside during the golden hour, its distinctive vertical oval headlights and horizontal… 
A group of four surfers wearing full black wetsuits and hoods sit on their boards in the water, their expressions joyful as they interact. 
A forest green Rivian R1S SUV sits parked on a gravel path during the golden hour, its signature stadium-shaped LED headlights and horizontal light bar… 
A forest green Rivian R1S SUV speeds down a paved road, its distinct pill-shaped vertical headlights and full-width light bar glowing bright white. 
A light grey envelope icon with a dark grey outline floats at a slight upward tilt. 
A close-up studio photograph focuses on the distinctive glowing headlights of a matte navy blue Rivian vehicle. 
A matte forest green Rivian R1S SUV with black rims and a roof rack parked on a sandy beach. 
A white Rivian R1S electric SUV drives along a winding mountain road, its distinctive stadium-shaped headlights and horizontal light bar glowing bright… 
A dark green Rivian R1S SUV drives toward the camera along a winding mountain road, its distinctive stadium-shaped LED headlights and full-width light bar…
Vehicle imagery
244 imagesShow Rivian vehicles as purposeful, capable, and at home in varied terrain and daily life. Product imagery ranges from cinematic outdoor settings to clean studio and configuration views. Preserve the vehicles’ distinctive forms, colors, finishes, and proportions.
A copper-colored Rivian R1S SUV sits parked on a narrow paved road, its distinctive oval headlights and horizontal light bar glowing white. 
A blue Rivian R1S SUV drives down a paved mountain road, captured in a dynamic action photo with motion blur. 
A dark green electric SUV with distinctive vertical stadium-shaped headlights speeds down a paved city street, captured in a dynamic panning shot. 
A dark green Rivian R1S SUV drives down a city street, its distinctive oval headlights and horizontal light bar illuminated against the urban backdrop. 
This interior photograph highlights the second and third-row seating of a Rivian vehicle, featuring slate blue vegan leather with white headrests and quilted… 
A high-angle, close-up photo captures a person's hand holding a matte black electric vehicle charging cable toward a white Rivian's open charging port. 
A head-on lifestyle photo shows two women loading a wicker picnic basket and bags into the open front trunk of a dark teal Rivian electric truck. 
A close-up interior shot of a Rivian vehicle features a luxurious wood-paneled dashboard engraved with the RIVIAN logo and a small tag reading ADVENTUROUS… 
An action-shot of a silver Rivian SUV speeding away from the camera, kicking up a massive spray of dark mud and dirt that fills the foreground. 
A forest green Rivian R1S SUV is shown in a three-quarter studio product shot against a neutral grey gradient background. 
Two young girls play with stuffed animals in the backseat of a car while an adult's hand adjusts the seatbelt of the girl on the right wearing a green beanie. 
A gold-colored graphic badge with a pointed right edge shaped like an arrow. 
A horizontal gold banner badge for the '2024 IIHS TOP SAFETY PICK+' award is positioned in the upper left corner of a wide, empty frame. 
The plush, steel-blue leather interior of a Rivian vehicle is captured in a close-up interior shot, highlighting a quilted seat with a metallic 'RIVIAN'… 
A close-up vertical photo captures a hand reaching to plug a braided black-and-white power cord into a built-in AC outlet within a vehicle's cargo area. 
A close-up photograph features a middle-aged man with a grey beard and sunglasses loading skis into a vehicle against a bright, snowy backdrop. 
Two women share a laugh at the back of a blue Rivian R1S SUV parked on a sandy beach. 
A close-up vertical photograph focuses on a dark gray, perforated speaker grille integrated into the light gray A-pillar of a modern car interior. 
This stylized vector illustration features a light blue electric SUV with a black panoramic glass roof navigating through a snowy landscape. 
A light-blue Rivian R1S SUV is perched atop a rocky mountain ridge in this cel-shaded graphic illustration. 
A stylized vector illustration of a light blue Rivian R1S SUV navigating a rocky, desert-like terrain under an orange setting sun. 
A light blue Rivian electric SUV drives along a paved road in a stylized vector illustration with flat colors and black outlines. 
A light blue Rivian R1S SUV is shown from a rear three-quarter angle as it speeds along a curved racetrack in this stylized cel-shaded illustration. 
A stylized vector illustration of a light blue Rivian R1S SUV positioned on a rocky, desert-like trail. 
A flat-style vector illustration depicts a silver Rivian R1S SUV parked at a campsite during a warm sunset. 
A light-blue Rivian R1S SUV navigates a rocky, grid-lined landscape in this clean, vector-style illustration. 
A light-blue Rivian R1S SUV drives through a stylized desert canyon in this flat, vector-style illustration. 
A soft, hazy photograph of a pale blue sky filled with wispy, feathered white clouds that blend into a brighter mist at the bottom. 
A silver Rivian R1S SUV sits on a rocky shoreline, towing a small wooden motorboat on a trailer. 
The minimalist, eco-luxury interior of a Rivian vehicle is showcased from the rear passenger's perspective, highlighting its panoramic glass roof and… 
A white line drawing depicts the front view of a Rivian electric truck, featuring its signature vertical pill-shaped headlights and horizontal light bar. 
A white line-art blueprint shows the side profile of a Rivian R1S SUV. 
A dark grey Rivian R1S SUV is dwarfed by a vast, rugged desert landscape as it navigates a dirt trail below a rocky outcrop. 
A forest green Rivian R1S SUV is shown from a three-quarter front studio perspective. 
A single, three-dimensional sphere rendered in a smooth, matte metallic grey gradient. 
A single, three-dimensional white sphere with a glossy, pearlescent finish. 
A single, three-dimensional dark forest green sphere with a subtle metallic or matte texture. 
A 2D digital graphic of a smooth, dark charcoal sphere with a high-gloss finish. 
A glossy, solid black sphere with a highly reflective surface. 
A single, glossy teal-blue sphere with a polished, reflective finish. 
A front-facing, symmetrical graphic of a Pirelli racing tire featuring a thick black rubber sidewall and a dark grey, five-spoke aerodynamic wheel rim. 
A high-angle studio product shot of a black tire mounted on a distinct two-tone alloy wheel. 
A high-performance car wheel is shown in a direct, centered product shot, featuring a matte black alloy rim with a complex five-spoke star pattern and… 
A head-on studio product shot of a rugged off-road vehicle wheel and tire assembly. 
A circular, monochromatic graphic divided into two distinct horizontal halves. 
A circular graphic element split horizontally into two distinct halves. 
A white Rivian R1S SUV is shown from a three-quarter front studio view. 
A glossy, three-dimensional graphic of a hazelnut presented in a stylized, rounded form. 
A single, polished dark gray sphere is presented as a clean 2D vector icon. 
A circular material swatch graphic split horizontally into two distinct textures. 
A circular monochrome photograph captures a minimalist seascape under a pale, overcast sky. 
A minimalist circular graphic is divided horizontally into two distinct sections. 
A sleek slate-blue Rivian R1S SUV is shown in a three-quarter studio product shot with its signature stadium-shaped headlights and a continuous front light… 
A head-on studio product shot of a high-performance vehicle tire and wheel assembly. 
A high-performance vehicle wheel is shown from a direct profile view, featuring a matte black five-spoke rim with distinct bronze-gold edging. 
A close-up product shot of a single all-terrain vehicle wheel and tire assembly, presented head-on. 
A burnt-orange Rivian electric truck is captured from a straight-on, low-angle perspective as it drives down a lush, tree-lined city street. 
A close-up photograph focuses on an electric vehicle's digital dashboard display showing a charging completion screen. 
A wide-angle exterior photo captures a modern Rivian storefront with a prominent matte gray "RIVIAN" logo on a white paneled facade. 
A teal Rivian R1T electric pickup truck is parked on a dirt trail, viewed from a rear three-quarter angle under a soft, overcast sky. 
A matte sage green Rivian R1T electric pickup truck is parked on a dusty canyon floor, framed by a motion-blurred dirt bike speeding past in the foreground. 
A low-angle action photo captures a tan Rivian R1T truck parked in a rugged desert landscape beneath a towering, fluted rock formation. 
A close-up photograph features the unique side storage compartment of a dark green electric truck, known as a gear tunnel, with its door folded down to serve… 
A high-angle, vertical photograph captures a vibrant blue Rivian R1T electric truck towing a classic, rounded silver aluminum travel trailer along a desert… 
A dark electric pickup truck kicks up a massive, explosive plume of sand as it powers through rolling desert dunes. 
A studio product shot of a metallic blue Rivian R1T electric pickup truck, angled from the front three-quarter view. 
A side-profile photograph of a smiling young Black girl with her hair in a high curly bun, seated in the backseat of a vehicle. 
A vibrant orange soft-sided cooler bag dominates the open front trunk of a silver Rivian electric vehicle. 
A man in a denim jacket and olive pants slides a large, light grey rugged cooler onto the open tailgate of a light blue pickup truck. 
Two hands with dark skin tones are shown in a vertical close-up, plugging a black-and-white braided power cord into one of two 120V outlets located in the… 
A bright orange mountain bike is secured in the bed of a pickup truck, resting against a black tailgate pad. 
A close-up photograph of a Rivian vehicle's front passenger seat, upholstered in premium white vegan leather with dark piping. 
An oval, dark mesh speaker grille is embedded in the light gray fabric of a vehicle's A-pillar, serving as the central focus of this interior vertical… 
A flat-style vector illustration depicts a dark green Rivian R1T electric truck driving on a paved road through a landscape. 
A flat, cel-shaded illustration features a forest green Rivian electric truck navigating a stylized desert landscape with a large orange sun low on the horizon. 
A stylized green Rivian electric pickup truck drifts across a desert landscape in this cel-shaded graphic illustration. 
A flat, cel-shaded illustration of a dark green electric Rivian R1T pickup truck parked on a dusty trail. 
A stylized vector illustration of a forest-green Rivian R1T electric pickup truck traversing a rocky, desert-like terrain. 
A high-angle digital illustration features a forest-green Rivian R1T electric truck navigating a snowy landscape. 
A stylized 2D illustration depicts a green Rivian R1T electric truck parked at a tranquil campsite during a golden sunset. 
A stylized vector illustration features a forest green Rivian R1T electric truck parked atop a rocky ridge in a mountainous landscape. 
A forest green Rivian R1T pickup truck speeds along a curved racetrack in a cel-shaded graphic illustration. 
A high-angle landscape photo captures a dark grey Rivian R1T electric truck kicking up dust as it navigates a narrow dirt path through a rugged, rocky canyon. 
A wide interior shot from the back seat of a modern vehicle looking forward through the large panoramic glass roof and windshield onto a sun-dappled wooded… 
A white wireframe technical illustration shows the front view of a Rivian R1T truck, detailing its distinct stadium-shaped headlights and horizontal light bar. 
A white line-drawing blueprint of a Rivian R1T electric pickup truck viewed from the side. 
A rear-view wide shot shows a dark grey Rivian electric pickup truck driving down a narrow, snow-covered path through a dense evergreen forest. 
A blue Rivian R1T electric pickup truck is shown from a three-quarter front perspective against a plain backdrop. 
A high-performance car wheel is shown in a direct, head-on studio shot. 
A forest green Rivian R1T electric pickup truck is shown in a three-quarter studio product shot. 
A slate-blue Rivian R1T electric pickup truck is captured in a three-quarter studio product shot. 
A technical line drawing shows the front view of a Rivian electric truck, featuring its signature vertical stadium-shaped headlights and horizontal light bar. 
A technical line drawing shows the side profile of a modern, boxy SUV with large five-spoke wheels. 
A minimalist, empty studio set features a stark white horizon line that subtly divides a flat white floor from a matching white wall. 
A high-angle, three-quarter rear product shot of a dark charcoal gray modern SUV. 
A 3D rendered sphere with a smooth, metallic silver or matte grey finish. 
A single, three-dimensional white sphere with a glossy finish. 
A single, glossy black sphere featuring a prominent grey-to-white highlight on its upper surface. 
A 3D graphic of a polished, charcoal-grey sphere. 
A glossy, dark forest green orb with a distinct 3D rounded shape and smooth texture. 
A single, isolated car wheel and tire assembly is shown head-on. 
A digital graphic of a complete vehicle wheel seen from a direct side-on perspective. 
A single, three-dimensional sphere with a smooth, metallic silver finish. 
A high-angle studio shot of a modern car wheel and tire viewed directly from the side. 
A white Rivian SUV drives along a coastal road, its unique vertical stadium-shaped headlights and horizontal light bar prominently displayed. 
A close-up photograph captures a person sliding a white surfboard with three fins into the rear window of a silver Rivian SUV. 
A close-up photograph captures a driver's hand on a modern steering wheel, featuring a thumb interacting with a silver scroll wheel. 
A teal Rivian R1S SUV sits parked on a grassy field under a cloudy, overcast sky. 
A side-profile motion shot of a teal Rivian R1S SUV driving rapidly along a dirt path through a lush forest. 
A close-up photograph from inside a vehicle cabin shows a driver’s hand with gold rings interacting with a large, horizontal touchscreen displaying drive… 
A dark teal Rivian R1S SUV is parked on a sandy beach, where a man in a black wetsuit is sliding a blue surfboard through the open rear window of the liftgate. 
A minimalist circular graphic featuring a bi-tonal grey and black split. 
A minimalist circular graphic depicts a tranquil seascape in monochromatic grey and silver tones. 
A circular graphic icon is split horizontally into two distinct halves. 
A close-up photograph captures a person's hand pulling a cylindrical silver flashlight out of a dedicated circular dock in the edge of a teal-colored car door. 
A close-up photograph focuses on the spacious rear legroom of a modern vehicle, featuring a passenger seated in blue jeans and a mustard-colored bomber jacket. 
A close-up photograph focuses on the light gray fabric interior pillar and headliner of a vehicle. 
A close-up photograph showcases the unique double glovebox storage area beneath the dashboard of a Rivian vehicle. 
A close-up studio shot of a vehicle's center console features a white leather armrest with subtle ribbing. 
A close-up product shot features a matte gray power adapter plugged into the charging port of a teal electric vehicle. 
This close-up photo highlights the storage capabilities of a modern vehicle door panel featuring a white leather armrest with double stitching. 
A close-up photograph focuses on a person's hands as they interact with a smartwatch featuring a blue woven band. 
A top-down product shot of an orange iPhone resting on a light-colored butcher block wooden surface. 
A close-up shot focuses on a person's hand holding a smartphone to control a dark teal Rivian R1T electric truck with its hood open. 
A close-up lifestyle photo shows a climber's chalk-covered hands adjusting a smartwatch with a blue fabric band against a blurred rock background. 
A close-up lifestyle photo shows a person's hand holding an orange iPhone displaying a vehicle security app. 
A man with curly dark hair and a joyful smile leans over his vibrant teal surfboard at the beach. 
A white Rivian electric truck is parked at dusk, its distinctive stadium-shaped headlights glowing against an orange sunset sky. 
A man's perspective from the driver's seat of a Rivian, looking out onto a winding coastal highway with yellow lane markers. 
A dark teal Rivian R1S SUV drives away from the camera along a sweeping coastal highway curve under a bright, hazy sky. 
A close-up vertical photo captures a person's hand in a yellow knit sleeve plugging a black charging cable into a white electric SUV. 
A close-up photograph features a person's hand interacting with the large horizontal touchscreen of a Rivian electric vehicle dashboard. 
A silver Rivian R1S SUV is parked on a wet rooftop parking lot, plugged into a sleek black and silver Rivian charging station. 
A three-quarter front studio shot of a metallic slate gray Rivian R1S electric SUV. 
A clean studio shot of a modern car wheel facing directly forward. 
A high-angle, straight-on product shot of a five-spoke automotive wheel and tire. 
A circular, bicolored icon split horizontally into two distinct textures. 
A white Rivian R1S electric SUV is shown from a three-quarter front angle, showcasing its signature vertical stadium-shaped headlights and a continuous light… 
A close-up studio shot of a car wheel featuring a modern five-spoke gunmetal gray alloy rim. 
A circular graphic icon is split horizontally into two distinct textures. 
A circular photographic cutout captures a serene seascape in monochromatic silver and grey tones. 
A three-quarter studio product shot of a dark teal Rivian R1S electric SUV angled slightly to the right. 
A high-angle studio product shot of a rugged all-terrain vehicle wheel and tire assembly. 
A white Rivian R1S electric SUV is parked inside a moody, red-walled parking garage, illuminated by dramatic streaks of sunlight passing through slatted… 
A close-up, over-the-shoulder photograph captures a driver's hand on a Rivian steering wheel as they navigate a winding mountain road. 
A sleek, black Rivian wall charger is mounted on a clean, white garage wall, its thick black cable looped neatly around the unit. 
A close-up shot of a sage green Rivian electric vehicle plugged into a charging station, framed between two red vertical pillars. 
A first-person view from the backseat shows a driver in a denim jacket interacting with a large center infotainment screen while charging an electric vehicle. 
A dark blue Rivian R1S SUV is parked at a modern outdoor charging station during golden hour, with a glowing red horizontal light bar stretching across its… 
A close-up, shallow-depth-of-field photograph features the rear side of a teal Rivian R1S covered in fresh rain droplets. 
A close-up photo shows a pair of hands connecting a black Rivian electric vehicle charging handle to a small black adapter. 
A close-up photo shows a person with long dark hair using a smartphone to pay at a sleek black EV charging station. 
An extreme close-up photo shows the open charging port of a modern electric vehicle, finished in a matte sage green. 
A close-up photograph focuses on a person's hands holding a black electric vehicle charging cable and a separate adapter, with the embossed 'RIVIAN' brand… 
Large, backlit black letters spell out 'RIVIAN' atop a modern charging station building against a soft, pink-hued sunset sky. 
A woman with long dark hair, wearing a denim jacket and light-wash jeans, plugs a black charging cable into the front port of a white Rivian electric vehicle. 
A woman reaches to unhook the charging nozzle from a matte black wall-mounted Rivian home charger with a coiled black cable. 
A man in a blue denim shirt and glasses reaches out to grab a charging handle from a matte black, wall-mounted electric vehicle charger. 
A close-up studio photograph focuses on a black Rivian charging handle plugged into the front port of a white electric vehicle. 
A matte black, wall-mounted electric vehicle home charger with a minimalist diamond logo is the centerpiece of this studio product shot. 
Framed through the interior of a car, a black wall-mounted electric vehicle charger with a coiled cable is visible through the passenger window. 
A dark blue Rivian electric truck drives toward the viewer across a steel-beamed bridge, with its signature stadium-shaped LED headlights and horizontal… 
A wide-angle, sunlit photo captures a modern white desert outpost with a man sitting in a rocking chair on a wooden deck. 
A light blue Rivian R1T electric pickup truck kicks up dust as it drives along a winding dirt road through lush green Hawaiian hills. 
A side-profile studio shot of a slate-blue Rivian R1S SUV. 
A profile-view studio photograph of a Rivian R1T electric pickup truck in a vibrant teal blue. 
A striking wide shot of jagged, light grey mountain peaks under a clear, flat blue sky. 
A high-angle interior photo showcases the minimalist, dark gray cockpit of a Rivian vehicle, centered on a large horizontal touchscreen displaying a vibrant… 
A wide-angle interior product shot of a vehicle's cabin looking from the dashboard toward the back. 
A sleek charcoal gray Rivian R1S SUV is captured in a high-angle studio product shot against a clean white background. 
A side-profile studio shot of a charcoal gray electric SUV positioned horizontally against a plain, light gray backdrop. 
A charcoal gray Rivian R1S SUV is shown from a rear three-quarter studio perspective against a clean, white background. 
A wide-angle interior shot reveals the minimalist black cabin of a modern vehicle, dominated by a large, glowing infotainment screen showing a media player. 
A 3D-rendered, polished metallic sphere in a neutral gunmetal gray. 
A singular, glossy white sphere features a smooth, three-dimensional graphic style. 
A sleek, polished black sphere with a glossy finish. 
A three-dimensional dark teal or navy blue orb with a smooth, matte finish. 
A single, glossy charcoal grey sphere features a prominent overhead highlight that gives it a metallic or polished finish. 
A single, matte olive-drab sphere features a glossy, reflective cap on its top surface. 
A glossy, deep purple sphere with a smooth, reflective surface. 
A 3D rendered, glossy forest green orb features a shimmering metallic finish with subtle multi-colored glitter particles visible across its surface. 
A front-facing studio shot shows a Pirelli Scorpion MS tire mounted on a dual-tone alloy rim. 
A front-facing, studio product shot of a black off-road wheel and BFGoodrich Trail-Terrain T/A tire. 
A circular graphic split horizontally into two distinct textures. 
A circular graphic split horizontally into two distinct grey textures. 
A high-angle digital illustration depicts a blue Rivian SUV centered within a light blue lane highlight on a multi-lane highway. 
A close-up photograph of the rear bumper of a forest green Rivian vehicle, focusing on a custom black California license plate featuring a gold-etched… 
A black spare car tire stands angled on its tread against a clean white background. 
A top-down studio shot features a pill-shaped Rivian key fob in forest green with a prominent gold carabiner clip at the base. 
A matte black, rectangular electric vehicle wall charger is centered against a stark white background. 
A top-down product shot features two black kitchen cabinet handles, one viewed from the side and one from the front. 
A side-profile action shot of a sage green Rivian R1T electric truck kicking up plumes of orange sand as it drives across a desert dune. 
A head-on studio product shot of a dark grey five-spoke aerodynamic wheel and tire against a clean white background. 
A set of four all-season Pirelli tires is presented against a clean white background, with one tire mounted on a dark grey five-spoke alloy rim leaning… 
A wide-angle interior photograph of a Rivian vehicle's cabin highlights a dark, modern dashboard featuring wood-grain panels and a large horizontal… 
A wide-angle product photograph captures the dark, charcoal-gray interior of a vehicle from a low perspective behind the front seats, looking toward the rear… 
A modern, gray electric pickup truck is shown from a three-quarter front angle against a stark white background. 
A side profile shot of a dark charcoal gray electric pickup truck, featuring a sleek four-door crew cab design and distinctive vertical headlights. 
A gray Rivian R1T electric pickup truck is shown from a rear three-quarter angle against a plain white background. 
A wide-angle interior photograph focuses on the high-tech dashboard and front seats of a modern vehicle against a plain white background seen through the… 
A glossy, three-dimensional orb in a deep teal-blue color. 
A close-up studio shot of a Goodyear Wrangler Territory AT tire mounted on a dark matte-grey five-spoke alloy rim. 
A studio product shot features a head-on view of a matte black car wheel fitted with a Pirelli Scorpion MS tire. 
A high-angle studio product shot of a Pirelli Scorpion MS tire mounted on a sleek, matte black aerodynamic wheel. 
A head-on studio product shot of a matte black all-terrain tire mounted on a rugged, five-spoke black rim. 
A 3D matte black sphere featuring a realistic pebbled leather texture that covers its entire surface. 
A perfect circle is split horizontally into two distinct textures in shades of charcoal and black. 
A circular graphic split horizontally into two distinct textures. 
A close-up product shot reveals an integrated air compressor nozzle located inside the textured black bed of a pickup truck. 
A close-up, high-angle photograph features the textured black plastic trim of a vehicle bed or running board. 
A matte black J1772 electric vehicle charging adapter is shown at a three-quarter angle against a light gray background. 
Two electric Rivian R1T trucks, one forest green and one white, drive along a paved desert road flanked by massive, rounded rock formations. 
A sleek, modern white delivery van is shown from a direct side profile, highlighting its aerodynamic silhouette and elongated body. 
A side-profile product shot of a white electric delivery van featuring a minimalist, futuristic design with a black lower body trim. 
A technical blue line drawing of a delivery van shown from a side profile, annotated for dimensions. 
A blue line art profile of a delivery van features technical measurement annotations labeled with letters in circles. 
A single, glossy crimson red sphere with a distinct metallic texture across its surface. 
A single, stylized 3D graphic of a slate blue sphere with a glossy, reflective finish. 
A circular graphic split horizontally into two distinct textures. 
A circular graphic split horizontally into two distinct grey textures. 
A circular graphic split horizontally into two distinct textures. 
A front-facing product shot of a Pirelli Scorpion MS tire mounted on a modern, five-spoke alloy rim. 
A close-up studio shot shows a rugged vehicle wheel featuring a matte gunmetal grey rim and a thick, knobby tire. 
A head-on studio product shot of a black five-spoke alloy wheel mounted with a Michelin tire. 
A high-performance vehicle wheel featuring a matte black Pirelli Scorpion MS tire mounted on a distinct five-spoke alloy rim. 
A three-quarter studio product shot of a Rivian R1S SUV in El Cap Granite, a dark metallic grey, angled to show its driver-side profile and front fascia. 
A wide-angle, brightly lit product photo of a Rivian electric vehicle's interior featuring light blue leather and natural wood grain accents across the… 
A studio product shot of an all-black Rivian R1S SUV angled three-quarters toward the left. 
This interior photograph showcases a modern Rivian vehicle cabin featuring dark leather upholstery accented by warm, horizontal wood grain paneling across… 
A white Rivian R1S electric SUV is shown from a three-quarter front angle, highlighting its signature stadium-shaped vertical headlights and horizontal light… 
A wide-angle, studio-lit photograph of a Rivian's minimalist black leather and dark wood interior, highlighting the modern dashboard. 
A three-quarter studio product shot shows a matte black Rivian R1S SUV angled toward the left. 
A wide interior shot of a Rivian's minimalist cabin features a dark grey color palette with a prominent dark-ash wood-grain dashboard and a large central… 
A forest green Rivian R1S SUV is shown from a three-quarter front angle, highlighting its signature vertical pill-shaped LED headlights and horizontal light… 
A wide-angle interior shot of a black Rivian vehicle cabin features a prominent digital map display in the center console. 
A three-quarter studio product shot of a matte black Rivian R1S electric SUV angled toward the left. 
The minimalist, black interior of a Rivian vehicle is showcased from the driver's side perspective against a bright, neutral backdrop. 
A forest green Rivian R1S SUV is shown from a three-quarter front angle, highlighting its signature stadium-shaped headlights and continuous horizontal light… 
A wide-angle interior photograph of a modern, airy Rivian showroom with high industrial ceilings and floor-to-ceiling windows. 
A high-angle, wide lifestyle photograph of a teal Rivian R1S electric SUV parked inside a modern, high-ceilinged showroom with its front trunk and… 
A white Rivian R3 electric SUV cruises down a sun-dappled, two-lane road with double yellow lines. 
A driver’s over-the-shoulder perspective captures the high-tech interior of a modern vehicle cruising down a tree-lined city boulevard. 
A close-up photograph of a vehicle's modern dashboard highlights a large central touchscreen displaying a navigation map of Big Basin Way and an overlay… 
A flat typographic logo for "Google Maps" in a clean, sans-serif font.
Product and interface imagery
120 imagesPreserve Rivian’s own product experience in visual work: vehicle displays, app screens, charging tools, configuration views, and service or support experiences. Keep screens legible and product details faithful; show interfaces in believable use rather than as generic technology decoration.
A close-up, over-the-shoulder lifestyle photo shows a hand holding a blue-cased smartphone displaying a map interface. 
A digital graphic displays a Rivian vehicle's dashboard with an integrated navigation screen showing a Google Maps route. 
An informational graphic featuring a minimalist line drawing of a car's interior where a driver’s hands rest comfortably off the steering wheel. 
A high-angle photo focuses on a Tektronix 3 Series Mixed Domain Oscilloscope displaying a yellow square-wave signal on its screen. 
A minimalist line-art graphic shows a hand holding a smartphone displaying a camping interface. 
A head-on wide shot of a blue Rivian R1T electric truck parked at a garage entrance, its distinctive stadium-shaped LED headlights and horizontal light bar… 
A line of Rivian R1T electric pickup trucks in various colors like white, yellow, and green sits in a row in a paved parking lot. 
Two Rivian electric vehicles, a dark blue R1T pickup and a forest green R1S SUV, are parked side-by-side on wet asphalt against a lush, green forest backdrop. 
A woman with a high blonde afro and a faint smile stands by the open door of a blue vehicle, holding a camera. 
A minimalist, flat graphic icon featuring a stylized white lightning bolt centered within a solid dark charcoal grey circle. 
This is a minimalist, dark gray flat icon of a customer service representative. 
A blue Rivian R2 SUV with the 'RIVIAN' nameplate across the trunk sits parked on a forest trail beneath towering redwood trees. 
A close-up photograph captures a person in a yellow sweater plugging a black charging nozzle into the rear port of a white Rivian R2 SUV. 
A smiling blonde woman in a dusty rose hoodie and blue jeans sits inside a tent, affectionately petting a brown and white speckled dog. 
A close-up, low-angle photograph shows a child's hand pushing a minimalist wooden toy car along a tiny, textured dirt path. 
A matte black wall-mounted electric vehicle charger stands centered against a flat white background. 
A sleek, modern electric vehicle wall charger is shown from a side profile against a plain, light grey background. 
A large, dark grey mesh sunshade with a curved top edge is shown as a clean product shot against a neutral white background. 
A square, clear plastic retail carrying case for AutoSock tire traction aids features a black integrated handle and a prominent orange and white label. 
A high-angle studio product shot displays an AutoSock kit, featuring two folded grey mesh tire covers secured with orange crossed straps. 
A set of three black, heavy-duty rubber car floor mats is centered against a clean white background. 
A close-up, high-angle photo features a black, ribbed all-weather car floor mat splattered with clumps of brown dirt and a small dried sprig. 
A matte black electric vehicle charging adapter is shown from a three-quarter angle against a light grey background. 
A matte black electric vehicle charging adapter rests at a three-quarter angle against a plain, light gray background. 
A black Rivian portable EV charger kit is neatly laid out against a stark white background in a clean product shot. 
A studio product shot of a black Rivian portable electric vehicle charger kit against a plain white background. 
A matte black J1772 electric vehicle charging adapter is shown at a three-quarter angle against a light grey background. 
A sleek, black matte J1772 to Tesla charging adapter is captured in a product shot against a light gray background. 
A three-quarter studio shot of a black Tesla NACS to CCS1 electric vehicle charging adapter. 
A woman with long dark hair leans over to plug a charging cable into a blue Rivian R1S parked at a white and red Tesla Supercharger station. 
A pair of sleek, matte black aerodynamic roof crossbars are shown from a high-angle three-quarter perspective. 
A close-up photograph features two parallel black crossbar roof racks mounted on the glossy glass roof of a dark vehicle. 
A studio product shot of a white automotive sunshade, custom-fitted for a windshield with a deep U-shaped cutout at the top center. 
A close-up photograph features a black Rivian electric vehicle equipped with a silver, custom-fit sunshade in the windshield, showing the brand's compass… 
Two black mesh glass roof sunshades for a vehicle are displayed vertically against a light gray background. 
A vertical product shot looks directly up at the expansive, dark glass panoramic sunroof of a Rivian vehicle from the perspective of the back seat. 
A top-down studio shot features a complete four-piece set of heavy-duty black all-weather vehicle floor mats arranged vertically on a clean white background. 
A high-angle, vertical close-up captures a black all-weather floor mat installed in the rear passenger footwell of a vehicle. 
A high-angle studio shot features an automotive infotainment screen angled slightly on a white surface, with a glass screen protector hovering just above its… 
A close-up product shot of a Rivian's dark wood-trimmed dashboard highlights the center infotainment screen featuring an 'Off-Road' menu. 
A single Pirelli Scorpion MS tire is mounted on a matte black disc wheel, centered against a clean white backdrop. 
A single Pirelli Scorpion MS tire with a matte black aerodynamic wheel cover is shown at a slight three-quarter angle against a light gray backdrop. 
A single, black steel spare wheel with a mounted tire is centered against a clean white background. 
A single compact spare tire and black steel rim stand angled against a clean white backdrop, casting a soft shadow to the left. 
A head-on studio product shot of a Goodyear Wrangler Territory AT tire mounted on a dark gray five-spoke alloy rim with silver accents. 
A set of four all-terrain Goodyear Wrangler tires is presented in a studio shot against a clean white background. 
A rugged all-terrain tire and wheel assembly is centered against a stark white studio background. 
A forest green Rivian R1T electric pickup truck is captured mid-climb on a steep, rocky desert incline under a cloudy sky. 
This product shot features a black short-sleeved crewneck t-shirt laid flat against a light grey background. 
A flat-lay product shot shows a black short-sleeved crewneck t-shirt featuring a grid-like pattern of small, light blue yeti or sasquatch emoji heads. 
A professional studio product shot of a crisp white short-sleeved polo shirt against a neutral grey background. 
A dark olive green t-shirt is centered on a light gray background in a clean studio product shot. 
A light cream-colored, short-sleeved t-shirt is centered against a neutral grey backdrop in a clean product shot. 
A teal short-sleeved t-shirt features a central graphic illustration of a dark SUV parked under a starry night sky with a glowing rooftop tent deployed. 
A roll of teal-colored wrapping paper is shown partially unrolled, featuring a dense, repeating pattern of small, yellow cartoon emojis. 
A flat-lay product shot displays seven modular wooden toy vehicle components on a clean white surface. 
A studio product shot features a three-pack of minimalist wooden toy vehicles nestled in a white and orange display box. 
A vibrant yellow, slender water bottle stands centered against a neutral gray background in this clean product shot. 
A vibrant yellow matte-finish water bottle is displayed upright with its two-part cap disassembled and resting beside it on a clean white background. 
A top-down studio shot features a dark forest green rectangular golf towel and a smaller square cleaning cloth. 
A top-down lifestyle photograph features two olive green towels, two silver golf irons, and three white golf balls resting on lush green grass. 
This product shot features a Rumpl x Rivian puffer blanket spread flat against a light gray background. 
The open liftgate of a dark teal SUV reveals a cozy car-camping setup with a quilted green botanical-print sleeping bag and matching pillows laid across the… 
A man wearing a black baseball cap and an orange-banded watch installs a custom-fit black sunshade into the windshield of a modern electric SUV. 
A white Rivian R1S SUV sits parked inside a modern garage with dark, horizontal wood siding. 
A teal Rivian R2 SUV is parked on a dirt path deep within a grove of massive redwood trees. 
A matte dark grey Rivian R2 SUV is captured from a rear three-quarter angle on a paved road during the golden hour. 
A small black-and-white Boston Terrier sits in tall grass, looking up expectantly at a person standing in hiking boots. 
A high-angle interior photo from the backseat of a modern vehicle shows a tablet mounted to the back of the front passenger's headrest playing a video of a… 
A flat product shot of a black canvas tote bag featuring a light blue, cartoonish yeti-ghost figure in the center. 
A flat-lay product shot features a large, rectangular black mesh Rivian sunshade next to its folded storage bag. 
A flat-lay product studio shot features two rectangular, matte black mesh automotive sunshades alongside a vertically rolled silver sunshade. 
A large, dark charcoal glass roof sunshade with rounded corners and a thin black border is shown flat against a light gray background. 
Two long, black studded off-road recovery boards dominate this product layout against a plain light gray background. 
A silver Rivian R1S SUV kicks up dust as it drives along a winding dirt road in a desert canyon at sunset. 
A close-up, high-angle photograph shows the rear quarter and bed of a white Rivian R1T truck parked on a sandy beach. 
From inside the trunk of a vehicle, a man in a dusty rose long-sleeve shirt arranges a dark pillow on a grey mattress laid flat across the back seats. 
Two charcoal gray Rivian electric vehicles, a pickup truck and an SUV, are parked in a sun-drenched evergreen forest with rooftop tents deployed. 
A matte black Rivian R1S SUV sits parked in a wide asphalt lot, showcasing its distinctive vertical oval LED headlights and a glowing horizontal light bar. 
A side-profile shot of a person sitting on a modern white electric motorbike with purple accents in a narrow urban alley. 
A white Rivian R1T electric pickup truck is parked inside a professional tire warehouse, its glowing red rear light bar serving as a focal point. 
Two sleek, modern silver and black Rivian crossbars are positioned parallel to each other against a clean, neutral white background. 
A sleek silver roof crossbar is the focal point of this close-up outdoor photo, showing where it attaches to the black panoramic roof of a silver vehicle. 
A top-down studio shot features a charcoal grey, rectangular mesh sunshade with rounded corners and a black fabric trim. 
A high-angle bird's-eye view looking down into the minimalist interior of a vehicle, dominated by a large, rectangular black panoramic sunroof. 
A high-angle studio shot of a vehicle's driver-side floor featuring a custom-fit, black rubber floor mat with deep linear grooves and a bright yellow compass… 
A white accordion-style car windshield sunshade is displayed fully unfolded against a neutral light grey background. 
A minimalist product shot features the high-contrast corner of a silver laptop partially resting on a textured black felt or fabric mat. 
A horizontal gold award graphic featuring black sans-serif typography. 
A flat, gold-colored award badge graphic shaped like a horizontal rectangle with a pointed chevron end on the right. 
A first-person view from the driver's seat of a Rivian electric vehicle shows a person's hands on the steering wheel while driving through a motion-blurred… 
A close-up lifestyle photo focuses on a person's hands holding a smartphone displaying an app interface with yellow accents, positioned in front of a modern… 
A male driver in a tan jacket is shown from behind the shoulder, interacting with a large horizontal touchscreen on a Rivian dashboard. 
A medium close-up from the driver's perspective inside a Rivian vehicle shows a Boston Terrier and a black curly-haired dog sitting on the front seats. 
A dark green Rivian R1S electric SUV sits parked in a desert landscape against a vivid orange and purple sunset. 
A screenshot of a vehicle's digital infotainment dashboard displaying Google Maps navigation through a coastal area like Falmouth Nature Preserve. 
A screen capture of a video interface showing a large, orange, shaggy character wearing a vest and headband sitting in the bed of a blue truck alongside… 
A split-screen vehicle interface displays a bird's-eye view of a white truck alongside a rear-facing camera feed of two children playing with hula hoops on a… 
A flat-style illustration of a vehicle's digital dashboard interface showing a dark green Rivian SUV parked against a desert mountain sunset. 
A vertical mobile application screenshot displays a stylized blue electric pickup truck viewed head-on. 
A vertical mobile navigation interface shows a blue route mapped from Santa Cruz to Yosemite National Park across a green and grey topographic terrain of… 
A vertical mobile application screenshot displays a front-facing fisheye camera view above a car's top-down graphic control. 
A vibrant yellow, furry monster character stands ready for an adventure in this clean, cartoon illustration. 
A vertical smartphone UI screenshot of a 'Charging schedule' app interface featuring a prominent green circular dial. 
A flat vector illustration of a matte black electric vehicle wall charger with a minimalist diamond logo on its upper face. 
A dark blue Rivian R1S SUV is parked at a charging station in a bright, sunlit desert landscape. 
A head-on product shot of a white Rivian electric delivery van parked under a concrete overpass. 
A symmetrical rear view of a dark gray electric delivery van parked on an asphalt road beneath a massive concrete overpass. 
A bearded delivery driver in a grey short-sleeve shirt and tan trousers sits in the driver's seat of a white truck, looking over his shoulder toward the back… 
A wide-angle, symmetrical photograph looking down the length of an empty, bright white cargo van interior. 
A medium shot of a bearded delivery driver in a charcoal polo and khaki pants stepping out of a modern white electric van. 
A close-up product photo shows a compact black electronic fob clipped securely to the pocket edge of tan khaki pants. 
A close-up shot of a matte black Rivian steering wheel dominates the driver's side of a vehicle interior. 
A medium profile shot shows a bearded man in a green jacket and tan pants driving a modern vehicle through a sunny residential neighborhood. 
A close-up photograph captures a hand reaching out to touch a search icon on a vertical touchscreen mounted in a vehicle dashboard. 
A smartphone with a dark screen displaying '18:01' sits in a recessed wireless charging tray on a matte black vehicle dashboard. 
A man in a dark grey short-sleeved shirt and tan pants sits in the driver's seat of a Rivian delivery van, pulling his seatbelt across his chest. 
A high-angle bird's-eye view captures a white electric delivery van plugged into an overhead charging cable. 
A wide-angle interior photograph looks down the center aisle of a delivery van equipped with white, multi-tiered folding shelves. 
A white Rivian R1S SUV is parked inside a dark garage, its rear end and glowing red horizontal light bar facing outward.
Download Rivian’s Brand Skill
A Brand Skill is a folder of brand guidance written for agents. Give it to Claude, ChatGPT, Cursor or another agent and ask it to follow Rivian’s guidelines. It starts at SKILL.md, which points to the right file for each task.
It has the guidance, 515 images and the logos. The font files belong to Rivian IP Holdings, LLC, so they’re left out.
Download the Brand SkillZIP, 50.0 MB
rivian-brand-skill/
├ SKILL.md
├ README.md
├ references/
│ ├ dos-and-donts.md
│ ├ voice.md
│ ├ imagery-spaces-and-people.md
│ ├ imagery-brand-and-campaign.md
│ ├ imagery-vehicles.md
│ ├ imagery-product-experience.md
│ ├ colors.md
│ ├ logo.md
│ └ typography.md
└ assets/
├ images/
└ logos/
Rainbrand’s Brand Agent built this Brand Skill from rivian.com on 30 Oct 2026. It isn’t Rivian’s official guide. Reviewed by Siddharth Borderwala, Founding Engineer at Rainbrand.
Rivian and its logos are trademarks of Rivian IP Holdings, LLC. Rainbrand isn’t affiliated with or endorsed by Rivian IP Holdings, LLC.
Make one for
your brand.
Add Rainbrand to your agent and give it your website, brand guide or files. Rainbrand builds a Brand Skill like this one and keeps it up to date.
- 1
Open the Rainbrand plugin and add it.
Open Rainbrand plugin (opens in a new tab) - 2
Connect your Rainbrand account when asked. It works in ChatGPT and in Codex.
- 1
Open the Rainbrand connector in Claude and add it.
Open Rainbrand connector (opens in a new tab) - 2
Select Connect, then sign in to Rainbrand.
You can also install the Rainbrand Skill (opens in a new tab) or the plugin (downloads in a new tab).
- 1
Add Rainbrand's plugin marketplace in your terminal.
claude plugin marketplace add rainbrandai/rainbrand-skills - 2
Install the Rainbrand plugin, including its Skill and MCP connection.
claude plugin install rainbrand@rainbrand - 3
Start a new Claude Code session, then use /mcp to sign in to Rainbrand.
You can also connect with MCP (opens in a new tab) or install the Rainbrand Skill (opens in a new tab).
- 1
Add Rainbrand to ~/.cursor/mcp.json.
{ "mcpServers": { "rainbrand": { "url": "https://mcp.rainbrand.com/mcp" } } } - 2
Sign in from the Cursor CLI.
agent mcp login rainbrand
You can also install the Rainbrand Skill (opens in a new tab) or the plugin (downloads in a new tab).
- 1
Create an API key in your account settings, then list your brands.
curl https://www.rainbrand.com/api/v1/brands -H "x-api-key: $RAINBRAND_API_KEY"
Integrating Rainbrand into your app? Read the API docs (opens in a new tab).
More brand guidelines
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The brand layer for agents
Rainbrand builds and maintains shared brand context for your agents and products
