Bloom is now Rainbrand

(Brand guidelines) // Food and drink

Graza brand
guidelines

Graza’s logo, colors, fonts, voice, and dos and don’ts, from the Brand Skill Rainbrand built from graza.co.

Download the Brand Skill

About Graza

Graza is a food brand centered on fresh olive oil and the joy of cooking. Its identity pairs distinctive, approachable product storytelling with olive oil, kitchen use, recipes, and a playful sense of fun.

Use Graza’s own logo artwork for brand identification: the GRAZA wordmark, and the standalone olive where a compact brand signature is needed. Keep their artwork intact.

Graza colors

  • Bright green

    Accent and primary button fill

    HEX
    RGB

  • Deep olive green

    Text and outlines

    HEX
    RGB

  • Warm cream

    Website background and cards

    HEX
    RGB

  • Near-black

    Wordmark

    HEX
    RGB

Graza fonts

  • ITC Garamond Condensed

    Display headings · 300

  • GT Alpina Typewriter

    Body text

  • Apercu

    Tags and labels

Font names only. The Brand Skill download doesn’t include font files.

Graza’s voice

Graza’s voice is warm, lively, conversational, and food-loving. It makes ingredient and cooking details feel fun without losing clarity. Use short, punchy statements, playful asides, and direct encouragement; explain product differences in plain language and connect them to real cooking moments.

  • “Really good olive oil makes everything better”
  • “Fresh is best”
  • “Turn up the heat!! It's time to Frizzle!”
  • “Made for eating, never heating”

Dos and don’ts

Do

  • Keep Graza’s writing conversational, energetic, and grounded in cooking.
  • Make product distinctions useful: Drizzle finishes food, Sizzle brings olive-oil flavor to everyday cooking, and Frizzle suits high-heat cooking with a neutral flavor.
  • Use concise, playful turns of phrase and specific food examples.
  • Use the green accent, deep-green text, and warm background as the core visual palette.
  • Keep product and food imagery central to visual storytelling.

Don’t

  • Don’t blur the distinct roles of Drizzle, Sizzle, and Frizzle.
  • Don’t make exact smoke-point claims for Frizzle.
  • Don’t make the voice stiff, overly technical, or detached from cooking.
  • Don’t alter Graza’s logo artwork.

Graza imagery

236 images from graza.co, in one file of the Brand Skill. Each file starts with its guidance, then shows the images it refers to.

Imagery

236 images

Graza’s imagery spans product packaging, food and recipe photography, kitchen moments, olive growing and harvesting, and brand-led editorial content. Draw from these groups to keep creative work connected to the products and the pleasure of cooking. Preserve the appearance of Graza’s product packaging and product experience when depicting it.

  • This graphic illustration features a dense collage of playful, hand-drawn olive-green line art and solid shapes set against a vibrant chartreuse background.
  • A vibrant chartreuse graphic features a busy collage of dark forest green line-art illustrations depicting characters cooking and farming.
  • Three dark green Graza squeeze bottles of various heights stand on a light marble surface against a mottled grey wall.
  • A squeeze bottle of Graza Mayo stands upright on a white veined marble surface against a textured gray concrete wall.
  • A minimalist, hand-drawn doodle in dark olive green depicting a cat's head wearing a frying pan as a hat.
  • A close-up shot focuses on a person's hands holding a dark green squeeze bottle of Graza olive oil with a yellow label and squeeze tip.
  • A green plastic shopping basket overflowing with four bags of Graza Homestyle Potato Chips, shot from a high angle against a plain cream background.
  • Two dark green glass bottles of Graza extra virgin olive oil stand side-by-side on a white marble surface against a light gray stone wall.
  • A minimalist, hand-drawn olive branch illustration in dark forest green.
  • A whimsical dark green line-art illustration shows a person in profile carrying a large, overflowing bowl of produce.
  • A forest green squeeze bottle of Graza "Drizzle" Extra Virgin Olive Oil stands centered on a light surface against a mottled grey stone background.
  • A close-up studio shot features a dark forest-green sphere with a mint-green applicator nozzle pointing downward.
  • A forest green squeeze bottle of Graza "Sizzle" Extra Virgin Olive Oil stands centered against a neutral, textured stone wall and pale countertop.
  • A dark green, tall bottle of olive oil with a yellow label stands in sharp focus on a wooden countertop in a modern kitchen.
  • A forest-green squeeze bottle of GRAZA "Frizzle" High Heat Cooking Oil stands centered against a mottled grey concrete wall and light marble surface.
  • A close-up, high-angle action shot captures a person squeezing a bright yellow spray bottle of oil into a black frying pan.
  • A high-angle photo of a gourmet meal on a wooden tabletop, featuring a white plate of glazed short ribs topped with a green olive salsa and a side bowl of…
  • A vertical overhead shot captures golden-brown beer-battered fish fillets and hand-cut french fries arranged on a metal cooling rack inside a rimmed baking…
  • A medium-rare steak with a heavy black char rests sliced on a light wood cutting board, flanked by sprigs of fresh rosemary and a Wusthof Silverpoint knife.
  • A close-up product shot of a dark matte bowl filled with savory, braised beef short ribs and vibrant orange root vegetables.
  • A close-up, high-angle shot shows eight golden-brown chocolate chip cookies freshly baked on a silver aluminum baking sheet.
  • A top-down food photograph features a vibrant green vegetable and white bean soup served in a blue-rimmed white ceramic bowl.
  • A close-up, overhead food photograph of a golden-brown focaccia bread featuring deep dimples and a rustic texture.
  • A cluster of ripening green olives hangs from a thin branch in a warm, sunlit grove.
  • A vertical close-up photograph features a single olive branch drooping under the weight of several ripening olives in various shades of green, purple, and…
  • A tall, halved deli sandwich stacked with meats, cheese, and shredded lettuce sits on a wooden board while a hand squeezes a thin stream of golden oil onto…
  • A top-down outdoor lifestyle photograph features seared chicken thighs and fresh greens cooking in a black Lodge cast iron skillet.
  • A close-up vertical photo captures a pair of hands dimpling a bubbly, airy focaccia dough in a rectangular metal baking tray.
  • A group of diverse, trendy adults gather around a light wood communal table in a bright, modern office studio for a catered lunch.
  • A close-up photograph captures a person's hand using a metal slotted turner to flip thick, golden-brown pancakes on a black electric griddle.
  • A close-up vertical shot captures a diverse group of people in yellow aprons preparing a fresh salad at a white marble counter.
  • Golden droplets of oil float on the surface of a clear martini in a fluted coupe glass, garnished with a rosemary sprig and a single green olive on a gold pick.
  • A high-angle photo features a colorful kale salad topped with bright pomegranate seeds, apple slices, and roasted squash in a large white bowl.
  • A top-down photo shows a circular, golden-yellow sponge cake heavily dusted with powdered sugar on a dark wooden cutting board.
  • A close-up photograph captures a person in a grey apron assembling a sandwich on a wooden cutting board in a brightly lit kitchen.
  • A top-down, high-angle photo features a large wooden bowl filled with a vibrant salad of green beans, sliced red radishes, and leafy greens.
  • A well-stocked kitchen pantry is displayed on two wooden shelves, prominently featuring several Graza products like potato chips, olive oil, aioli, and mayo.
  • A detailed botanical illustration of a single olive branch features dark, ripened olives and narrow, sage-green leaves with a slight grainy texture.
  • A detailed botanical illustration of an olive branch with clusters of dark, ripened olives and silvery-green leaves.
  • A vertical landscape photograph captures sunlit olive trees in a grove against a backdrop of snow-capped mountains.
  • A high-angle outdoor photograph captures clusters of freshly harvested green and purple olives scattered across a black mesh net on the ground.
  • A close-up, high-angle selfie shows two smiling men standing on a sunny city sidewalk, each cradling a brown paper bag overflowing with golden-brown baguettes.
  • A wide-angle outdoor photo captures a gnarled, bushy olive tree centered in a grove during harvest.
  • A metal sheet pan overflows with a colorful mix of halved red, gold, and purple fingerling potatoes, garnished with fresh rosemary sprigs and a halved head…
  • A trio of dark green Graza squeeze bottles stand in a row against a textured, light grey stone background.
  • Two squeeze bottles of Graza extra virgin olive oil stand side-by-side against a speckled, light grey stone background.
  • A stream of golden olive oil drizzles onto a mound of thick white yogurt inside a speckled ceramic bowl filled with granola and fresh raspberries.
  • A close-up vertical lifestyle shot shows a person pouring a thin stream of golden liquid from a large, forest-green Graza "Sizzle" cooking oil squeeze bottle…
  • A close-up photograph features hands with gold rings tossing a vibrant mix of halved red, gold, and purple potatoes, whole garlic bulbs, and fresh rosemary…
  • A close-up vertical shot features a dark forest green bottle of 'Sizzle' Extra Virgin Olive Oil held by a person in a navy t-shirt.
  • A thin, golden stream of Graza "Drizzle" Extra Virgin Olive Oil pours from a dark green squeeze bottle into a glass bowl filled with an arugula, radish, and…
  • Two forest green squeeze bottles of Graza olive oil stand side-by-side in a studio product shot.
  • Two dark green glass bottles of Graza olive oil stand side-by-side in a studio product shot.
  • A minimalist black and white line-art illustration featuring three wrapped gift boxes.
  • A thick-lined, dark olive green line drawing depicts a condiment squeeze bottle angled diagonally with a small splash emerging from the nozzle.
  • A lime green, hand-drawn blob graphic contains the words "CRAZY FRESH" centered in the upper portion.
  • A vibrant lime-green graphic element featuring a hand-drawn, irregular oval shape with a wobbly, organic outline.
  • A vibrant yellow, hand-drawn oval graphic containing dark olive green text.
  • A dark olive green line drawing depicts a tall, slender reusable water bottle with a sports-style pull-cap.
  • A light lime-green graphic sticker in a hand-drawn, irregular oval shape sits at a slight diagonal.
  • A vibrant lime green graphic element features a hand-drawn, irregular oval shape with slightly wavy edges.
  • A vibrant yellow, hand-drawn oval graphic features the playful text " FANCY POP-UP SPOUT" in a dark charcoal grey.
  • A single, minimalist illustration of an olive in a deep forest green color.
  • A close-up photograph captures a cluster of five vibrant green olives ripening on a branch among slender, sage-colored leaves.
  • A minimalist, dark olive green line-art illustration shows a person in profile pushing a wheelbarrow overflowing with a mound of soil.
  • A dark olive green graphic illustration featuring a stylized, grinning head wearing a helmet and sunglasses with flames trailing behind it like hair.
  • A minimalist, dark green line-art illustration of a character in a backwards baseball cap, long-sleeve shirt, cargo shorts, and sandals.
  • A cluster of ripe, dark purple-to-black olives hangs from a thin, light-colored branch amidst silvery-green elongated leaves.
  • A minimalist, dark green line-art illustration of a person walking while carrying a large bowl of produce.
  • A minimalist hand-drawn logo in a dark olive green features a simplified face wearing square-rimmed glasses and a solid mortarboard graduation cap with a…
  • A dark green, whimsical line illustration depicts a person with a bob haircut and a large dress leaning back in a dynamic, arched pose.
  • A close-up lifestyle photo shows a person in a grey shirt unscrewing the cap of a forest green Graza 'Sizzle' Extra Virgin Olive Oil squeeze bottle.
  • A studio product shot features four Graza olive oil containers and a silver funnel arranged on a light stone surface against a textured gray wall.
  • A bottle of Graza "Drizzle" Extra Virgin Olive Oil stands centered in this clean product shot, featuring a dark forest green squeeze bottle topped with a…
  • A vertical product shot features a dark green squeeze bottle of Graza "Drizzle" Extra Virgin Olive Oil with a bright neon green label and matching pointed cap.
  • A stream of vibrant golden-green olive oil pours from a matte dark green squeeze bottle with a bright lime green nozzle into a shallow white ceramic dish.
  • A close-up photograph captures a stream of golden olive oil being squeezed from a dark green bottle with a lime green nozzle onto a slice of sponge cake.
  • A close-up lifestyle photo shows a person whisking a yellow vinaigrette while pouring a thin stream of Graza 'Drizzle' Extra Virgin Olive Oil from its…
  • A forest green squeeze bottle of Graza "Drizzle" Extra Virgin Olive Oil stands vertically with a bright lime green pointed cap.
  • A studio product shot of a dark glass bottle of Graza extra virgin olive oil.
  • A silver aluminum can features a vibrant lime green label for 'Drizzle' Extra Virgin Olive Oil by GRAZA.
  • A vertical product shot of a Graza 'Drizzle' Extra Virgin Olive Oil refill can, featuring a vibrant lime green label on a matte silver aluminum body.
  • A dark green line drawing of a plastic squeeze bottle, like a condiment dispenser, angled diagonally.
  • A vibrant yellow, hand-drawn organic oval shape serves as the backdrop for the words "easy-squeeze" in a dark, forest green font.
  • A dark green line drawing depicts a tall squeeze bottle with a ribbed cap and narrow nozzle.
  • A bright yellow, hand-drawn oval graphic containing the words 'easy-squeeze' in a playful, dark olive green font.
  • Two matte dark green squeeze bottles of Graza extra virgin olive oil stand side-by-side on a light marble surface against a textured gray wall.
  • A close-up, high-angle lifestyle photograph of a white ceramic plate filled with thick, swirled whipped labneh or hummus on a rustic wooden table.
  • A high-angle, outdoor photo shows a round, golden-brown cake topped with pale yellow icing and fresh zest, presented in a fluted glass dish.
  • A vast mountain range with jagged, snow-dusted peaks dominates the horizon under a clear, pale blue sky.
  • Four containers of Graza olive oil stand against a textured grey stone wall, consisting of two dark green squeeze bottles with neon yellow labels and two…
  • A close-up photograph captures a hand reaching for one of several Graza olive oil refill cans on a crowded wooden pantry shelf.
  • A close-up lifestyle photograph captures golden olive oil pouring from a lime-green Graza 'Sizzle' refill can into a matching green squeeze bottle using a…
  • A close-up photograph displays Graza olive oil products on a kitchen counter, featuring two tall squeeze bottles and two aluminum refill cans.
  • A studio product shot features two forest green squeeze bottles of Graza extra virgin olive oil standing side-by-side.
  • Two Graza olive oil refill cans stand side-by-side: a shorter yellow can labeled "Sizzle" Extra Virgin Olive Oil and a taller green can labeled "Drizzle"…
  • A studio product shot of a small, translucent white plastic funnel.
  • A forest-green squeeze bottle of 'Sizzle' Extra Virgin Olive Oil by Graza sits in the foreground on a concrete countertop.
  • Two matte dark green squeeze bottles of Graza extra virgin olive oil stand on a light gray stone surface against a textured neutral wall.
  • Two aluminum beverage-style cans containing olive oil refills stand side-by-side on a light marble surface against a textured gray wall.
  • A sleek, semi-translucent white plastic funnel rests at a tilted angle on a neutral beige surface against a textured stone-like backdrop.
  • A minimalist, dark olive green line drawing of a soda can tilted diagonally.
  • A light lime green, hand-drawn oval graphic features the words "NiTROGEN SEALED" in thick, dark olive-brown lettering.
  • A vibrant chartreuse graphic features the text '100% OPAQUE' in a chunky, hand-drawn dark olive font.
  • A vibrant yellow, hand-drawn organic oval shape serves as the backdrop for bold, dark olive-green typography.
  • A minimalist, hand-drawn dark green outline depicts a tall beverage can with its pull-tab visible on top.
  • A light green, hand-drawn oval graphic featuring the words "NITROGEN SEALED" in a thick, charcoal-colored font.
  • A vibrant chartreuse graphic element features a hand-drawn, irregular oval shape with wavy edges.
  • A vibrant yellow, hand-drawn oval shape serves as the backdrop for the words "PERFECTLY PORTIONED" in a chunky, dark olive-green typeface.
  • A close-up, overhead shot shows a thin stream of vibrant green chili oil being squeezed from a black bottle with a neon green tip onto a white pizza slice.
  • An overhead food photograph captures a red oval Dutch oven filled with whole cherry tomatoes and peeled garlic cloves submerged in a clear liquid, likely oil.
  • Four sunny-side-up eggs with vibrant, deep orange yolks and crispy, browned edges are scattered across a brushed metallic surface.
  • A vertical product shot features a forest green squeeze bottle of Graza 'Sizzle' Extra Virgin Olive Oil with a bright neon green pointed cap.
  • A close-up lifestyle photo captures a person's hand with a silver watch squeezing a dark green Graza olive oil bottle over a black outdoor grill.
  • A vertical product shot of Graza "Sizzle" Extra Virgin Olive Oil in its distinctive dark green squeezy bottle with a neon yellow pointed cap.
  • A close-up studio photograph captures a steady stream of golden-yellow oil pouring from a matte forest green squeeze bottle into a small, shallow white…
  • A dark green squeeze bottle of Graza "Sizzle" Extra Virgin Olive Oil stands upright on a sunny kitchen counter, its bright yellow label featuring a playful…
  • A close-up action shot captures a breaded cutlet frying in a pool of bubbling golden oil within a seasoned carbon steel skillet.
  • A dark green matte squeeze bottle of "Sizzle" Extra Virgin Olive Oil by Graza features a distinctive bright yellow squeeze tip cap.
  • A tall, dark green squeeze bottle of Graza "Sizzle" Extra Virgin Olive Oil features a vibrant yellow screw cap and a matching yellow label.
  • A studio product shot of a silver aluminum can featuring a lime-green wrap-around label for 'Sizzle' Extra Virgin Olive Oil.
  • A metallic silver aluminum can features a vibrant lime-green label for Graza 'Sizzle' Extra Virgin Olive Oil.
  • A close-up photograph features a small white ceramic dipping bowl filled with golden-green olive oil.
  • A small white ceramic bowl filled with vibrant, golden-green olive oil sits on a light-colored marble surface.
  • A close-up product shot shows a tub of Graza Garlic Olive Oil Hummus against a solid lavender background.
  • A thick, vibrant stream of neon-green olive oil pours from a wide industrial stainless steel spout into a large metal vat.
  • A vertical stack of three Graza jars dominates this studio product shot against a warm beige background.
  • Four dark green Graza olive oil squeeze bottles and a spray canister stand in a row on a white marble surface against a textured grey wall.
  • A dynamic top-down close-up photo captures hand-cut french fries submerged in a deep fryer.
  • A high-action food shot captures a colorful stir-fry of glazed tofu, snap peas, and red peppers frozen in mid-air above a dark carbon steel wok.
  • A close-up, high-angle lifestyle shot captures a hand squeezing a stream of oil from a forest green Frizzle 'High Heat Cooking Oil' bottle into a dark,…
  • A dark green squeeze bottle of Graza "Sizzle" Extra Virgin Olive Oil sits on a kitchen counter, illuminated by bright natural light from a window.
  • A green Graza "Drizzle" Extra Virgin Olive Oil squeeze bottle is held upside down, pouring a golden stream over a bowl of yogurt, granola, and raspberries.
  • A close-up action photo captures a hand squeezing a stream of oil from a dark green squeeze bottle into a black wok.
  • A dark green Graza squeeze bottle with a lime green nozzle and matching yellow label sits on a bright kitchen counter near a stove.
  • A squeeze bottle of Graza "Drizzle" Extra Virgin Olive Oil is held upside down, pouring a golden stream onto a breakfast bowl of yogurt, granola, and…
  • A chef's hand squeezes a thin stream of oil into a black wok from a forest green bottle with a yellow label and nozzle.
  • A close-up, top-down food photograph of tender, shredded dark beef short ribs topped with a vibrant green herb gremolata or chimichurri.
  • Six golden-brown, beer-battered fish fillets and a heap of hand-cut fries rest on a wire cooling rack inside a rimmed metal baking sheet.
  • A top-down lifestyle photograph of a green Graza "Drizzle" Extra Virgin Olive Oil squeeze bottle next to several glazed donuts on a rumpled white tablecloth.
  • Two squeeze bottles of Graza extra virgin olive oil, 'Sizzle' and 'Drizzle', are positioned beside a brown ceramic bowl filled with toasted, seasoned pumpkin…
  • A close-up vertical shot captures a metal spatula swirling thick, caramel-colored frosting across the surface of a circular cake.
  • A bright, high-angle product photo features a jar of Graza Aioli 'Garlic' next to an open-faced bagel sandwich on a white scalloped plate.
  • A close-up vertical shot features a thick, toasted wedge of sourdough bread resting in a bowl of French onion soup.
  • A vertical photo captures a bright yellow cocktail garnished with two green olives on a wooden surface, surrounded by cocktail ingredients.
  • A close-up, top-down photograph shows two halves of a cross-sectioned wrap held in a person's hands.
  • A squeeze bottle of Graza Mayo stands prominently in the foreground on a white tiled countertop next to a whole pear tart.
  • A close-up overhead shot captures a stream of golden olive oil pouring from a green-capped bottle onto a vibrant salad.
  • A vibrant skillet of shakshuka topped with fanned avocado slices, crumbled feta, and fresh herbs sits in the foreground on a white linen surface.
  • A vertical stack of potato chips topped with flaked salmon, red onion, capers, and dill sits on a blue fish-shaped ceramic plate.
  • An overhead food photo features a rectangular apple galette in its raw state, resting on brown parchment paper.
  • A person in a red sweatshirt holds a green squeeze bottle of Graza extra virgin olive oil over a layered amber cocktail in a coupe glass.
  • A high-angle photo shows golden-brown cookie dough balls topped with thick chocolate chunks and crinkle-cut potato chip fragments on a parchment-lined baking…
  • A top-down shot features a plate of rigatoni pasta coated in a thick orange sauce, garnished with parmesan and fresh herbs on a light wooden table.
  • A top-down close-up photo shows two silver pedestal bowls containing whole, golden-syrup-drenched apples topped with flaky sea salt and a scoop of vanilla…
  • A vibrant bowl of orange squash soup is garnished with cream swirls, crispy sage leaves, and two slices of crusty baguette.
  • A close-up photograph displays a bowl of spaghetti aglio e olio topped with toasted breadcrumbs and fresh herbs, positioned next to a bright green squeeze…
  • A top-down lifestyle photograph features a glass baking dish of golden-brown macaroni and cheese topped with crushed, toasted chips.
  • A top-down lifestyle photo captures five thick, golden-brown cookies topped with crunchy toasted croutons and flaky sea salt resting on brown parchment paper.
  • A high-angle, sunlit food photograph showcases a towering plate of potato chip nachos topped with shredded romaine lettuce, creamy dressing, and a heavy…
  • A close-up action shot features a silver fork lifting a generous swirl of orange-sauced pasta from a white plate drizzled with oil.
  • A high-angle photo features three scoops of vanilla bean ice cream coated in crushed potato chips, served in individual pink, yellow, and green stoneware bowls.
  • A top-down lifestyle photo captures a metal platter heaped with 'Hot n' Sweet' Graza potato chip nachos topped with jalapeños, pepperoni slices, and grated…
  • A towering stack of circular potato chips, smoked salmon, capers, and dill sits on a blue, fish-shaped ceramic plate.
  • A squeeze bottle of Graza "Drizzle" Extra Virgin Olive Oil with a vibrant green label lies horizontally on a warm wood surface.
  • A high-angle photo features a decadent mountain of potato chips on a marble platter, generously drizzled with melted milk chocolate, peanut butter, and…
  • A top-down shot features a silver oval platter of roasted asparagus topped with a heavy coating of crushed potato chips.
  • A dark forest-green squeeze bottle of Graza extra virgin olive oil stands upright, topped with a vibrant yellow twist-cap nozzle.
  • A tall, matte dark green squeeze bottle of Graza olive oil stands upright with a yellow cap.
  • A close-up product shot of a Graza olive oil aluminum can featuring a vibrant lime-green label and silver metallic lid and base.
  • A vertical product shot of a metallic lime-green aerosol can with a white nozzle cap.
  • Two forest green squeeze bottles of Graza Extra Virgin Olive Oil stand on a light-colored surface against a textured grey wall.
  • A close-up photograph captures a person's hand wearing a gold ring while tilting a matte green squeeze bottle with a bright yellow cap over a stainless steel…
  • Four olive oil products from Graza stand in a line on a white marble surface against a textured gray wall.
  • A squeeze bottle of Graza "Sizzle" Extra Virgin Olive Oil stands in sharp focus on a kitchen counter, held lightly by a hand from the side.
  • A clean product lineup of Graza extra virgin olive oils sits on a marble countertop against a textured grey wall.
  • A person in a red cardigan is opening a yellow 'Sizzle' Graza refill can in a kitchen setting.
  • A close-up vertical shot captures a person's hands unscrewing the cap of a forest green Graza "Sizzle" Extra Virgin Olive Oil squeeze bottle.
  • Four tall aluminum Graza olive oil refill cans sit in the foreground of a crowded wooden pantry shelf.
  • A tall, matte dark green bottle of 'Sizzle' Extra Virgin Olive Oil by Graza stands centered on a light-colored marble surface against a neutral, textured…
  • A dark green squeeze bottle of Graza "Sizzle" Extra Virgin Olive Oil stands centered on a kitchen counter next to a stainless steel frying pan.
  • A bottle of Graza "Drizzle" Extra Virgin Olive Oil stands centered against a speckled grey background.
  • A close-up lifestyle photograph captures a pair of hands opening a dark green squeeze bottle of Graza "Drizzle" Extra Virgin Olive Oil featuring a bright…
  • A vertical product shot of a Graza "Sizzle" Extra Virgin Olive Oil bottle, designed as a dark forest green squeeze bottle with a vibrant neon yellow cap.
  • A tall, dark matte green squeeze bottle of Graza "Frizzle" High Heat Cooking Oil stands centered against a neutral, textured stone background.
  • A close-up shot captures a chef's hand squeezing oil from a green and yellow bottle into a large, dark wok sitting on a professional gas range.
  • A bottle of Graza "Drizzle" Extra Virgin Olive Oil stands centered against a neutral, textured stone background.
  • A tight close-up photograph captures a stream of bright yellow liquid pouring vertically from a light green squeeze-bottle nozzle.
  • A brushed aluminum can of Graza "Sizzle" Extra Virgin Olive Oil cooking oil refill stands centered on a light marble surface against a textured gray concrete…
  • A person wearing a bright red cardigan and white shirt stands at a kitchen counter, their hands gripping a Graza "Sizzle" Extra Virgin Olive Oil refill can.
  • A vertical product shot features a Graza "Drizzle" Extra Virgin Olive Oil refill can standing on a beige stone surface against a matching textured wall.
  • A close-up photograph captures a person with dark skin tones in a fuzzy red sweater pouring olive oil from a green Graza can into a white funnel.
  • A lime green and black box of Graza "Box O' Sizzle" Extra Virgin Olive Oil sits on a white marble surface against a textured grey wall.
  • A vertical product shot features a lime-green Graza "Box O' Sizzle" Extra Virgin Olive Oil carton sitting on a white marble kitchen countertop.
  • A metallic gold spray can of Graza "Frizzle" High Heat Cooking Oil stands centered against a neutral, mottled stone background.
  • A close-up, dynamic photograph shows a person’s hand quickly moving a yellow aerosol cooking spray over a metal baking sheet.
  • A vertical product shot features a lime-green metallic aerosol can of Graza "Sizzle" Extra Virgin Olive Oil cooking spray centered on a white marble surface.
  • A cluster of five deep purple, ripe olives hangs from a thin branch in a close-up photograph.
  • A close-up photograph features a cluster of dark, ripened olives hanging from a slender branch.
  • Two aluminum cans of Graza extra virgin olive oil stand side-by-side against a speckled, neutral stone background.
  • A blue plastic bin with a white recycling logo overflows with crushed aluminum cans of Graza "Sizzle" Extra Virgin Olive Oil against a warm wooden floor.
  • Two aluminum beverage-style cans of Graza extra virgin olive oil, labeled Sizzle and Drizzle, stand on a dark kitchen counter against a white tiled backsplash.
  • A vibrant yellow, hand-drawn oval graphic features the words "PERFECTLY PORTIONED" in dark olive green.
  • A person with dark skin tones is shown from the chest down in a kitchen, opening a green can of Graza 'Drizzle' Extra Virgin Olive Oil refill.
  • A forest green squeeze bottle of Graza "Frizzle" High Heat Cooking Oil stands centered against a neutral, mottled grey stone background.
  • A forest green Graza squeeze bottle with a yellow cap and label stands prominently on a concrete kitchen counter.
  • A vertical product shot features a forest green squeeze bottle of Graza "Frizzle" High Heat Cooking Oil with a bright yellow squeeze cap.
  • A single breaded cutlet sizzles in a pool of bubbling golden oil within a weathered stainless steel skillet.
  • A single breaded cutlet sizzles in shimmering golden oil within a weathered stainless steel skillet on a professional gas range.
  • A whimsical, hand-drawn olive green illustration features a meat thermometer with wide, bulging cartoon eyes.
  • A vertical product shot features a metallic gold aerosol canister of Graza "Frizzle" High Heat Cooking Oil with a white spray nozzle.
  • A vertical golden-yellow metallic spray can of Graza "Frizzle" High Heat Cooking Oil stands centered on a textured concrete countertop.
  • A vertical product shot features a metallic golden yellow spray can of "Frizzle" High Heat Cooking Oil by Graza, topped with a white nozzle and translucent cap.
  • A close-up photograph captures a person with dark skin tones wearing a bright blue cardigan spraying a yellow Graza 'Sizzle' olive oil can onto a metallic…
  • A high-angle photo features a bright yellow "Frizzle High Heat Cooking Oil" spray can standing on a textured brown countertop beside a metal baking sheet of…
  • A vertical product shot of a metallic gold aerosol canister for 'Frizzle High Heat Cooking Oil' by Graza.
  • A tall, forest green squeeze bottle of Graza "Frizzle" High Heat Cooking Oil stands centered, topped with a bright yellow nozzle.
  • A large, dark forest green jug of Graza "Frizzle" High Heat Cooking Oil features a bright yellow label and matching yellow plastic handle and screw-cap.
  • A high-angle photo captures a hand squeezing oil from a green bottle with a yellow label into a large, dark wok sitting on a professional cast-iron gas range.
  • A close-up vertical cluster of five dark, ripe black olives hangs from a slender twig amidst pale green leaves.
  • This olive green line-art logo features a stylized, smiling elderly woman with her hair in a bun and wearing glasses.
  • A dark green hand-drawn illustration depicting a tray of hot food with steam rising from it.
  • A whimsical, dark olive green line illustration depicts a person in a long dress and boots enthusiastically cooking.
  • A close-up photograph features a cluster of dark, ripe olives hanging from a thin branch in an olive grove.
  • A minimalist, olive-green line drawing features a bean-shaped character flashing a peace sign with a simple smiley face.
  • A whimsical, hand-drawn olive green illustration of a meat thermometer plunged into a licking flame.
  • A dark green line-art illustration shows a person with a bun and a polka-dotted skirt joyfully grilling sausages on a round kettle grill.
  • A dynamic action shot captures a tofu and vegetable stir-fry mid-toss above a black wok in a commercial kitchen.
  • Several freshly baked chocolate chip cookies rest on a weathered aluminum baking sheet.
  • A bottle of Graza "Drizzle" Extra Virgin Olive Oil stands centered in a high-angle studio shot against a light grey mottled background.
  • A vertical stream of golden olive oil pours over a tall wedge of olive oil cake topped with a generous dollop of whipped cream and sliced strawberries.
  • A bottle of Graza "Drizzle" Extra Virgin Olive Oil stands centered in a studio product shot against a neutral, textured gray-beige background.
  • A close-up lifestyle photo shows a person in a navy t-shirt pouring a thin stream of olive oil from a green squeeze bottle labeled "Drizzle Extra Virgin…
  • A close-up photograph of a person in blue denim jeans holding a speckled ceramic plate of avocado toast.
  • A dark green glass bottle of Graza "Drizzle" Extra Virgin Olive Oil stands centered on a dark countertop against a white tiled backsplash.
  • A wide, chartreuse-colored graphic banner features thick, black line-art doodles of food and cooking.

More from the Brand Skill

Visual components

For digital layouts, use rounded buttons with a clear, fine outline. The primary button is filled with the green accent; secondary buttons are transparent with a dashed outline. Keep card treatments simple, with restrained borders and no shadow.

Download Graza’s Brand Skill

A Brand Skill is a folder of brand guidance written for agents. Give it to Claude, ChatGPT, Cursor or another agent and ask it to follow Graza’s guidelines. It starts at SKILL.md, which points to the right file for each task.

It has the guidance, 236 images and the logos. The font files belong to Drupely Inc, so they’re left out.

Download the Brand SkillZIP, 31.5 MB

graza-brand-skill/

├ SKILL.md

├ README.md

├ references/

│ ├ dos-and-donts.md

│ ├ colors.md

│ ├ imagery.md

│ ├ logo.md

│ ├ typography.md

│ ├ visual-components.md

│ └ voice.md

└ assets/

├ images/

└ logos/

Rainbrand’s Brand Agent built this Brand Skill from graza.co on 30 Oct 2026. It isn’t Graza’s official guide. Reviewed by Siddharth Borderwala, Founding Engineer at Rainbrand.

Graza and its logos are trademarks of Drupely Inc. Rainbrand isn’t affiliated with or endorsed by Drupely Inc.

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